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Non returnable under our Approval Guarantee, once installed or connected. Your statutory rights are not affected. See Returns section in our Help pages for more information.

  • Product Description
  • Technical Specification
  • Customer Reviews
  • Questions and Answers


Why accept second best when you can welcome the LG 55UF770V 55 inch Ultra HD TV into your life?

Treat your eyes with picture quality 4 times more detailed than Full HD, delivering an intensity and richness that has to be seen to be believed.

You can use the 55 inch screen with its 3840 x 2160 pixel resolution to upscale your existing full HD content – the 4K Upscaler converts lower resolution entertainment using a unique 6-step image processing technology. So whether it's Blu-ray movies, sports or more, you can now enjoy it in incredible detail.

Access Smart features via the webOS full browser, including catch-up services such as the BBC iPlayer and Demand 5 and those social networking essentials Twitter and Facebook.

You can access HD channels for FREE via the built-in Freeview HD tuner, giving you access to the likes of BBC HD, ITV HD and Channel 4 HD, along with a wide range of other digital TV channels and radio stations.

Note: Don’t forget - soundbars offer a simple way to improve your TV's audio without the fuss and wires of a surround sound system – making your viewing experience a millions times better**

Useful info:

  • 55 inch 4K Ultra HD TV - 3840 x 2160 resolution
  • 4K Upscaler
  • 1000Hz processing rate
  • 3x HDMI; 3x USB; 1x SCART
  • Freeview HD
  • Built-in WiFi
  • Smart TV with range of apps
  • webOS full internet browser
  • 20-watt audio output with Ultra Sound
  • Energy rating: A
  • Dimensions (with stand): 77.8 x 124 x 26.1 cm
  • LG 55UF770V 55 inch Ultra HD TV

Colour: Black. LG helpline: 0345 6104164.

Technical Specification

Product DescriptionLG 55UF770V 7 Ultra Series - 55" LED TV
Product TypeLED-backlit LCD TV - Smart TV
Diagonal Class55"
PlatformwebOS 2.0
Resolution3840 x 2160
Display Format4K UHD (2160p)
24p Technology24p Real Cinema
Video InterfaceComponent, composite, HDMI
HDMI Ports Qty3 ports
ConnectivityWi-Fi, LAN
HDCP CompatibleYes
LCD Backlight TechnologyLED backlight - local dimming
Internet Streaming ServicesLive Menu
Picture EnhancementsDynamic Scanning
Speaker System2 speakers
Sound EffectsSMART SOUND, ULTRA Surround
Stereo Reception SystemMTS
USB3 ports
Remote ControlStandard remote
Energy ClassClass A+
Power Consumption (On mode)84 W
Energy Consumption per Year123 kWh
Dimensions (WxDxH) - without stand124 cm x 5.67 cm x 72.2 cm
Weight17.8 kg