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Black Friday

Extra 15% off selected deals

Main Collection, hugo

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All Black Friday Deals286

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Short Sleeve119

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Page 1. Results: 1 to 30 (of 311)

Results: 1 - 30 (of 311)

Number of results per page

30products per page

96products per page

HUGO Dapodayote Jersey Overhead Tracksuit - Grey

Black Friday Deal

Dapodayote Jersey Overhead Tracksuit - Grey

Current sale price is £128.35

(Save £60.65)

Regular price was £189

HUGO San Cassius-C1 Relaxed Fit Knitted Jumper - Navy

Black Friday Deal

San Cassius-C1 Relaxed Fit Knitted Jumper - Navy

Current sale price is £63.11

(Save £35.89)

Regular price was £99

Black Friday Deal

Baro2541 Regular Fit Box Logo Padded Jacket - Black

Current sale price is £196.35

(Save £92.65)

Regular price was £289

HUGO Triplet 3 Pack Trunks - Black

Black Friday Deal

Triplet 3 Pack Trunks - Black

Current sale price is £26.78

(Save £15.22)

Regular price was £42

5 out of 5 stars

1 review

Black Friday Deal

Blue Nalono Oversized International Logo Backprint T-Shirt - Black

Current sale price is £39.95

(Save £19.05)

Regular price was £59

HUGO Deresino232 Slim Fit Polo Shirt - Black

Black Friday Deal

Deresino232 Slim Fit Polo Shirt - Black

Current sale price is £67.15

(Save £31.85)

Regular price was £99

5 out of 5 stars

1 review

HUGO Straight Fit Graysen253 Cargo Trousers - Black

Black Friday Deal

Straight Fit Graysen253 Cargo Trousers - Black

Current sale price is £75.86

(Save £43.14)

Regular price was £119

HUGO Brenti2521 Regular Fit Padded Jacket - Black

Black Friday Deal

Brenti2521 Regular Fit Padded Jacket - Black

Current sale price is £126.86

(Save £72.14)

Regular price was £199

HUGO 708 Slim Fit Jeans - Dark Blue

Black Friday Deal

708 Slim Fit Jeans - Dark Blue

Current sale price is £67.15

(Save £31.85)

Regular price was £99

HUGO Blue Jonah Regular Fit Jeans - Dark Blue

Black Friday Deal

Blue Jonah Regular Fit Jeans - Dark Blue

Current sale price is £58.86

(Save £40.14)

Regular price was £99

HUGO San Quintus-C Regular Fit 1/4 Zip Knitted Jumper - Navy

San Quintus-C Regular Fit 1/4 Zip Knitted Jumper - Navy

Current sale price is £95

(Save £24)

Regular price was £119

HUGO Makaro2541 Regular Fit Hooded Parka Coat - Grey

Black Friday Deal

Makaro2541 Regular Fit Hooded Parka Coat - Grey

Current sale price is £290.91

(Save £198.09)

Regular price was £489

4 out of 5 stars

1 review

HUGO Enalu Oversized Fit Overshirt - Black

Black Friday Deal

Enalu Oversized Fit Overshirt - Black

Current sale price is £79.50

(Save £79.50)

Regular price was £159

HUGO Laze Relaxed Fit Longsleeve Loungewear Top - Black

Black Friday Deal

Laze Relaxed Fit Longsleeve Loungewear Top - Black

Current sale price is £29.75

(Save £19.25)

Regular price was £49

Black Friday Deal

Emmond Patch Pocket Logo Regular Fit Zip Thru Overshirt - Grey

Current sale price is £87.55

(Save £41.45)

Regular price was £129

HUGO Laze Hoodie Relaxed Fit Loungewear Hoodie - Black

Black Friday Deal

Laze Hoodie Relaxed Fit Loungewear Hoodie - Black

Current sale price is £37.61

(Save £21.39)

Regular price was £59

5 out of 5 stars

1 review

HUGO Laze Loungewear Shorts - Black

Black Friday Deal

Laze Loungewear Shorts - Black

Current sale price is £23.38

(Save £15.62)

Regular price was £39

5 out of 5 stars

1 review

HUGO Epoldo Oversized Fit Canvas Overshirt - Black

Black Friday Deal

Epoldo Oversized Fit Canvas Overshirt - Black

Current sale price is £64.50

(Save £64.50)

Regular price was £129

Black Friday Deal

BLUE Niley Regular Fit Smiley Left Chest Logo T-Shirt - Black

Current sale price is £26.78

(Save £18.22)

Regular price was £45

5 out of 5 stars

1 review

Black Friday Deal

Dem Chest Logo Crew Neck Sweatshirt - Black

Current sale price is £60.35

(Save £28.65)

Regular price was £89

HUGO San Casey-Cp Relaxed Fit Knitted Jumper - Khaki

Black Friday Deal

San Casey-Cp Relaxed Fit Knitted Jumper - Khaki

Current sale price is £63.11

(Save £35.89)

Regular price was £99

Black Friday Deal

Dapocrew Centre Logo Relaxed Fit Crew Sweatshirt - Grey

Current sale price is £56.53

(Save £32.47)

Regular price was £89

HUGO Nazardo Loose Fit Overhead Hoodie - Dark Pink

Nazardo Loose Fit Overhead Hoodie - Dark Pink

£99

HUGO San Quintus-C Regular Fit 1/4 Zip Knitted Jumper - Grey

Black Friday Deal

San Quintus-C Regular Fit 1/4 Zip Knitted Jumper - Grey

Current sale price is £75.65

(Save £43.35)

Regular price was £119

HUGO Mever2541 Regular Fit Hooded Quilted Coat - Black

Black Friday Deal

Mever2541 Regular Fit Hooded Quilted Coat - Black

Current sale price is £291.55

(Save £137.45)

Regular price was £429

HUGO Oversized Knitted Jumper - Black

Oversized Knitted Jumper - Black

Current sale price is £126.86

(Save £72.14)

Regular price was £199

Black Friday Deal

Dereso222 Slim Fit Box Logo Polo Shirt - Grey

Current sale price is £42.93

(Save £46.07)

Regular price was £89

HUGO Laze Relaxed Fit Loungewear T-Shirt - Black

Black Friday Deal

Laze Relaxed Fit Loungewear T-Shirt - Black

Current sale price is £21.89

(Save £17.11)

Regular price was £39

HUGO San Cassius-C1 Relaxed Fit Knitted Jumper - Green

Black Friday Deal

San Cassius-C1 Relaxed Fit Knitted Jumper - Green

Current sale price is £67.15

(Save £31.85)

Regular price was £99

HUGO Durty244 Relaxed Fit 1/4 Zip Sweat - Green

Black Friday Deal

Durty244 Relaxed Fit 1/4 Zip Sweat - Green

Current sale price is £67.15

(Save £31.85)

Regular price was £99

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Results: 1 - 30 (of 311)

Number of results per page

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96products per page

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Very Pay credit provided, subject to credit and account status, by Shop Direct Finance Company Limited. Registered office: First Floor, Skyways House, Speke Road, Speke, Liverpool, L70 1AB. Registered number: 4660974. Authorised and regulated by the Financial Conduct Authority. Over 18's only.

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© The Very Group Limited. All Rights Reserved.

Shop Direct Home Shopping Limited. Registered number: 4663281. Registered office: 1st Floor, Skyways House, Speke Road, Speke, Liverpool L70 1AB.

Very Pay

20% off your first credit order!

What you need to know
Apply for Very Pay to get 20% off your first credit order. Enter WELCOME at the checkout

<COPY/PASTE WELCOME>

Representative 44.9% APR variable

Excludes Nintendo Switch 2 consoles, Xbox consoles, iPhone 17 range, Apple Mac Lines, all egg items, Omni by Target Darts, digital downloads, insurance, delivery & installation. Cannot be used with other offers. Over 18 only.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Representative Example:

Representative 44.9% APR variable

(interest rate 44.9% p.a. variable). Based on £1,200 credit limit.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Remember, your interest rate information is in 'My Account'. Just click the 'My Details' tab, and then into 'My APR'.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Buy Now Pay Later

What is Buy Now Pay Later (BNPL)?

BNPL is an interest bearing option that allows you to delay payments on your purchases. The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).

You could delay payment for 6, 9 or 12 months depending on how much you spend.

The delayed payment period and qualifying minimum order value is subject to offer and your account status. If you are eligible for BNPL your offer details will be confirmed in checkout.

How is interest calculated?

Interest is calculated from date of order and compounded daily. The interest will be added to your account as a lump sum at the end of the delayed payment period. This means you will pay interest on interest.

How do I avoid paying interest?

You can avoid all of the interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments. Making partial payments without clearing the cash price in full will reduce the amount of interest charged at the end of the delayed payment period.

Remember, if you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.

How do I make a BNPL payment?

To make a full or partial payment simply log into your account. You can allocate your payment to the specific BNPL you wish to pay off. Alternatively, you can call us.

What happens after the delayed payment period?

If you have paid the cash price in full before the end of the delayed payment period, you will not pay any interest.

If you have not paid the cash price in full or have only made a partial payment, a lump sum of interest will be charged to your account. Any outstanding balance plus the interest will now become payable.

As the outstanding balance, plus the interest now form part of your payable balance they will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request every month and cannot be repaid using Take 3.

What is excluded from BNPL?

The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.

Do I still have to pay my monthly minimum payment?

Yes, allocating payments to BNPL will not cover the minimum payment on your account. If you have a non-BNPL balance, you will still need to make at least your minimum payment as shown on your statement.