Sony a7 III Full-frame Mirrorless Camera (Body + 28-70mm Zoom Lens)

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  • Product Description
  • Product Features
  • Technical Specification
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MPN: ILCE7M3KB.CEC EAN: 4548736079748

Item number MWNLU

Sony continues to deliver industry-leading full-frame mirrorless cameras with the Sony a7 III.

Boasting a brand new 24.2MP back-illuminated Exmor R CMOS image sensor with increased sensitivity, outstanding resolution and an impressive 15 stops of dynamic range at low sensitivities, the a7 III will give you the tools to produce an amazing range of images. Pair these with cutting edge software features such as 93% coverage lightning-fast autofocus and 5-axis image stabilisation to capture content in new and different ways with stunning results.

Newly Developed Full-frame 24.2MP Back-Illuminated Exmor R CMOS Image Sensor with Evolved Image Processing

Wide ISO range of 100 - 51200 (expandable to ISO 50 – 204800 for still images) and 15-Stop Dynamic Range at low sensitivities

World Class Auto Focus (AF) system featuring 693 phase-detection AF points covering 93% of image area, 425 contrast AF points and fast and reliable Eye AF

Continuous Shooting at up to 10 fps with either Mechanical Shutter or Silent Shooting and full Auto Focus/Auto Exposure tracking

5-axis optical in-body image stabilisation with a 5.0 step shutter speed advantage
High Resolution 4K Movie Shooting with full pixel readout and no pixel binning across full-width of full-frame sensor

The longest rated battery life of any Mirrorless camera at 710 shots per charge

Upgraded operability and functionality including addition of joystick for adjusting focus points, Dual SD Card Slots, SuperSpeed USB (USB 3.1 Gen 1) USB Type-C Terminal and more
  • Depth: 73 MM
  • GPS: N
  • Height: 95 MM
  • LCD Size: 3
  • NFC: Y
  • Screen Size: 7.5
  • SD Card: Y
  • Video Quality: 4k
  • Width: 126 MM

Product Features

  • Rendering scenes in realistic detail
    An advanced back-illuminated image sensor and evolved image processing system fulfill various shooting needs with high-quality imaging capabilities that you would expect only of a full-frame camera.
  • The amazing technology achieves stunning processing speed
    The 24.2-megapixel Exmor R CMOS sensor, now featuring a back-illuminated structure, is combined with the BIONZ X image processing engine and front-end LSI, and this combination achieves a data readout speed that is two times faster6 and data processing capability that is 1.8 times higher.
  • Higher sensitivity and readout speed
    The 35-mm full-frame CMOS image sensor with back-illuminated structure enhances light collection efficiency, expands circuitry scale, and, with the help of a copper wiring layer that contributes to quicker data transfer, outputs data at very high speed, while minimizing noise to reveal fine details in every picture.
  • Reducing noise in high-resolution images
    Standard ISO range is extended to ISO 100-51200 (expandable to ISO 50-2048007 for stills), while Detail Reproduction and Area-specific Noise Reduction technologies maintain image details and cut noise. With highly effective performance in mid-to-high sensitivity ranges, you can shoot at high ISO with no concerns about noise or image deterioration.
  • Dynamic range of up to approx. 15 stops
    Approx. 15-stop dynamic range at low-sensitivity settings is achieved, thanks to a revamped CMOS sensor and image processor that provide for smooth gradation from shadow to highlight. This gives you greater freedom of creative imaging.
  • More accurate color reproduction straight out of the camera
    Color reproduction performance is dramatically enhanced, giving subjects that you capture more natural color that is faithful to how the colors look in real life. Skin tones in portraits, blue skies in landscapes, and vivid hues in still life images look very realistic as a result.
  • Steadier shots with 5-axis stabilization
    The high-precision stabilization uses stabilization unit and gyro sensors and algorithms to achieve a 5.0-step shutter speed advantage in a system that compensates five types of camera shake with a wide range of lenses and delivers excellent performance.
  • 14-bit RAW output for rich gradations
    For smoother, more natural gradation, the BIONZ X image processor and front-end LSI process image signals in 16-bit form. This processor also allows 14-bit RAW10 data output, even when in silent or continuous shooting mode.
  • 4D FOCUS - AF performance evolves
    AF performance is improved using the same AF advancements as in the α9 and applying it optimally. Once the α7 III captures such unpredictably moving subjects as dancers, boxers, and wild animals in action, it won't easily let them go.
  • Enhanced AF tracking for swiftly moving subjects
    The AF performance inherited from the α9 accounts for AF tracking with enhanced precision for continuous shooting of quick action. With faster image sensor readout, even complex subject motion can be tracked and sudden movements can be predicted with great precision, letting you capture decisive moments.
  • Reliable AF down to EV-315 brightness
    Advanced AF algorithms contribute to high AF precision down to light levels as low as EV-315, for more reliable autofocus in dark scenes.
  • Focal-plane phase-detection AF supports A-mount lenses
    693-point focal-plane phase-detection AF not only covers a wide area and responds instantly - it offers the benefits of high tracking performance even with an A-mount lens mounted via mount adaptor LA-EA3.16
  • Eye AF revolutionizes portraiture
    With the α7 III, Eye AF can now be used with AF-C mode, for fast, effective eye detection/tracking performance when shooting stills. The easy maintenance of optimum focus on moving subjects can totally transform your portraiture.

Technical Specification

Product DescriptionSony a7 III ILCE-7M3K - digital camera FE 28-70mm OSS lens
Product TypeDigital camera - 4K - mirrorless system
Lens IncludedFE 28-70mm OSS lens
Memory Card SlotMemory Stick PRO Duo card, SD card
Image ProcessorBIONZ X
SensorsDigital level metre
Wireless InterfaceWi-Fi, NFC, Bluetooth
Sensor Resolution24.2 Megapixel
Max Video Resolution3840 x 2160
Lens SystemZoom lens 28 - 70 mm - f/3.5-5.6 FE OSS
Focus AdjustmentAutomatic, manual
Min Focus Distance30 cm
Digital Zoom4x
Image StabiliserOptical (5-axis Steady Shot)
ViewfinderElectronic - 0.5" - colour - OLED
DisplayLCD display - 3"
Supported Battery1 x Sony NP-FZ100 Li-ion rechargeable battery - 2280 mAh (included)
InterfaceHDMI, USB 3.1
ColourBlack
Dimensions (WxDxH)12.69 cm x 7.37 cm x 9.56 cm
Weight650 g