•  image of sony-alpha-7-iv-full-frame-mirrorless-camera-with-28-70-mm-f35-56-kit-lens-33mp-real-time-autofocus-10-fps-4k60p
  •  image of sony-alpha-7-iv-full-frame-mirrorless-camera-with-28-70-mm-f35-56-kit-lens-33mp-real-time-autofocus-10-fps-4k60p
  •  image of sony-alpha-7-iv-full-frame-mirrorless-camera-with-28-70-mm-f35-56-kit-lens-33mp-real-time-autofocus-10-fps-4k60p
  •  image of sony-alpha-7-iv-full-frame-mirrorless-camera-with-28-70-mm-f35-56-kit-lens-33mp-real-time-autofocus-10-fps-4k60p
  •  image of sony-alpha-7-iv-full-frame-mirrorless-camera-with-28-70-mm-f35-56-kit-lens-33mp-real-time-autofocus-10-fps-4k60p
  •  image of sony-alpha-7-iv-full-frame-mirrorless-camera-with-28-70-mm-f35-56-kit-lens-33mp-real-time-autofocus-10-fps-4k60p
  • Video of sony-alpha-7-iv-full-frame-mirrorless-camera-with-28-70-mm-f35-56-kit-lens-33mp-real-time-autofocus-10-fps-4k60p
  • front image of sony-alpha-7-iv-full-frame-mirrorless-camera-with-28-70-mm-f35-56-kit-lens-33mp-real-time-autofocus-10-fps-4k60p
  • stillFront image of sony-alpha-7-iv-full-frame-mirrorless-camera-with-28-70-mm-f35-56-kit-lens-33mp-real-time-autofocus-10-fps-4k60p
  • back image of sony-alpha-7-iv-full-frame-mirrorless-camera-with-28-70-mm-f35-56-kit-lens-33mp-real-time-autofocus-10-fps-4k60p
  • outfit image of sony-alpha-7-iv-full-frame-mirrorless-camera-with-28-70-mm-f35-56-kit-lens-33mp-real-time-autofocus-10-fps-4k60p
  • detail image of sony-alpha-7-iv-full-frame-mirrorless-camera-with-28-70-mm-f35-56-kit-lens-33mp-real-time-autofocus-10-fps-4k60p
  • stillAlt image of sony-alpha-7-iv-full-frame-mirrorless-camera-with-28-70-mm-f35-56-kit-lens-33mp-real-time-autofocus-10-fps-4k60p

Sony Alpha 7 IV | Full-Frame Mirrorless Camera with 28-70 mm F3.5-5.6 Kit Lens ( 33MP, Real-time autofocus, 10 fps, 4K60p)

(4.5)
  • 5 55
  • 4 14
  • 3 7
  • 2 1
  • 1 2
Read 79 reviews
£2599.99
FREE delivery with Click & Collect on orders £30 or more (product exclusions apply), and free returns. Find out more about Click & Collect

Delivery

Click and Collect
Free delivery with Click & Collect on orders £30 or more.
Orders under £30 carry a £3 delivery charge

Orders will be delivered to one of the 1000s of Collect+ stores or Post Offices (on selected lines only) and usually delivered the next working day if ordered before 10pm (Sun - Fri).*

Exclusions apply, determined by size, weight or whether delivered direct from one of our suppliers.

Standard delivery £3.99
Delivered to your home or nominated address, usually delivered the next working day if ordered before 10pm*

Nominated day delivery £4.99
Delivered to your home or nominated address on a day of your choice

*Some promotional items can take up to 10 days

Returns

Returns are free and easy under our 28 day home approval guarantee using the following services:

Return your item at your local Collect + store*
Return item through your local Post Office*

For large and bulky items please call our customer service team on 0800 11 00 00

*Maximum weight 10kg

View product information
  • 1
    Colour
    COLOUR
  • 2
    Quantity
    Quantity
Total £2,599.99
collect
This item may be eligible for Click & Collect

Non returnable under our Approval Guarantee, once installed or connected. Your statutory rights are not affected. See Returns section in our Help pages for more information.

  • Product Description
  • Product Features
  • Technical Specification
  • Additional Information
  • Customer Reviews
  • Questions and Answers

MPN: ILCE7M4KB.CEC EAN: 4548736133785

Item number URWM5

Sony Alpha 7 IV | Full-Frame Mirrorless Camera with Sony 28-70 mm F3.5-5.6 Kit Lens ( 33MP, Real-time autofocus, 10 fps, 4K60p)

Redefining a new standard of Full-Frame cameras, the Alpha 7 IV seamlessly merges outstanding 33MP image quality, 4K 60p video recording, refined handling and fast sharing abilities making it the perfect hybrid camera. With top of the line Real-time autofocus in photo and video, the Alpha 7 IV gives the power of Sony's best technology into the hands of creators and professionals.
  • Depth: 79.8 MM
  • The 33 MP full frame Exmor R back-illuminated sensor paired with new Bionz XR processing power delivers outstanding professional image quality
  • Inheriting the latest colour science and creative modes from professional Sony cameras
  • Best Autofocus performance yet - Equipped with the latest Real-time Tracking and Eye AF technology (human/animal/bird)
  • Shoots at up to 10 frames per second with fast buffer clearance to capture the best moment of the action unveiling in front of you.
  • Includes a fast & clear 3.69M dots electronic viewfinder, a new 3'' vari-angle touchscreen monitor and a 5 axis In-Body Image Stabilisation system
  • Record your content in 4K glory at up to 60p with full pixel readout and no binning for the best quality.
  • the Alpha 7 IV can record in 4:2:2 10 bits and includes S-CINETONE/S-LOG 3 picture profiles for a cinematic look and ease of editing.
  • Includes unique video tools such as breathing compensation, a digital audio interface to attach professional audio microphones
  • The Alpha 7 IV has livestreaming at up to 4K15p or Full HD 60p without the need for a capture card to keep you connected
  • Choose from 40+ Sony native full frame lenses to unleash your creativity.
  • GPS: N
  • Height: 96.4 MM
  • NFC: N
  • RAM Memory: No Memory
  • SD Card: Y
  • Video Quality: 4k
  • Width: 131.3 MM
  • Zoom: 4XDigital

Product Features

  • Newly developed 33MP full-frame back-illuminated CMOS image sensor
    Delivering outstanding performance and excellent image quality in both stills and movies, the α7 IV's new 33.0 megapixel Exmor R CMOS image sensor provides high-speed readout, high sensitivity, low noise, and highly accurate color reproduction.
  • Flagship-level image processing with BIONZ XR
    The α7 IV uses the latest image processor to offer greatly enhanced performance, with improved image quality and color reproduction. Fast processing speeds facilitate comfortable continuous shooting as well as responsive operation while performing data transfers.
  • Higher resolution, better color reproduction
    In addition to boasting a larger pixel count and higher resolution than the α7 III, the α7 IV and its powerful Exmor R sensor represent a significant evolution of Sony's original image technology, for improvements that go beyond mere numbers. Experience new levels of color gradation and detail rendering as well as soft, natural-looking human skin textures.
  • Beautiful images with reduced noise
    Building on the capabilities of the back-illuminated image sensor, the BIONZ XR engine reveals even higher subjective resolution combined with exquisite detail and texture even in medium and high sensitivity ranges. Impressively low levels of noise are achieved throughout the standard range of ISO 100-51200 (expandable to ISO 50-204800 for stills and ISO 100-102400 for movies).
  • Wide, 15-stop dynamic range
    Taking advantage of the camera's full dynamic range of 15 stops, the α7 IV uses image data from the sensor's 33.0 megapixels to render remarkably delicate detail in landscapes and scenery. This stunning image quality is based on Sony's unrivalled experience at the front lines of both still-image and movie creation.
  • 5-axis optical image stabilization
    The α7 IV's high-precision stabilization unit and gyro sensors work together with image-stabilization algorithms to achieve up to 5.5 steps of shutter-speed compensation, to maximize the high-resolution performance of the camera's 33.0MP image sensor.
  • Sony's smart AI-based Real-time Tracking
    Sony's unique subject recognition algorithm uses color, pattern (brightness), and subject distance (depth) data to rapidly process spatial information in real time. AI is used to detect and track the eyes and face of the subject (human, animal or bird) with extremely high precision. Just select the subject to track, then leave it to the camera.
  • Real-time Eye AF for birds
    For the first time in the α series, bird-eye detection is available in movies as well as still shots - simply preset the subject to "bird". The camera's astonishing speed and precision allow automatic tracking of a specific bird, whether it's perched somewhere or in flight, keeping the eye in steady focus despite any fast and unpredictable movements.
  • 4K 60p movies with smooth, natural-looking capture
    It is now possible to record movies at up to 4K 60p with full pixel readout and without binning, taking advantage of the α7 IV's brand-new image sensor and wide dynamic range for smooth images of fast-moving subjects.
  • 7K oversampling for beautifully expressive, richly detailed images
    When recording 4K movies at up to 30p, full-frame 7K oversampling is possible, resulting in high-resolution, highly detailed 4K. Select the mode that best suits your purpose, and let the camera deliver.
  • Support for S-Cinetone, Creative Look and S-Log3
    The S-Cinetone color matrix, based on technology acquired through development of CineAlta cameras such as the VENICE, produces an impressive look with beautiful skin tones without post-editing. The Creative Look presets create other interesting visual moods in-camera, or you can use S-Log3 gamma to access the camera's full dynamic range (15+ stops) for smoother post-production workflows.
  • New Breathing Compensation
    The a7 IV leverages our parallel lens and camera development to provide innovative Focus Breathing Compensation, exclusively for Sony's E-mount lenses. By minimizing the field-of-view shift that can occur, during movie shooting, when you rack focus with some lenses, you can achieve impressive results - for new creative possibilities from a diverse range of Sony's E-mount lenses.
  • Focus Map to visualize depth of field
    Answering a request from professional creators, the brand-new Focus Map feature lets you easily visualize depth of field when you're shooting. In use, focus (depth map) information is overlaid on a display of the live view in real time, so you can easily see which areas are in or out of focus.
  • AF Assist supports focus transitions when using AF
    Inherited from the Cinema Line FX, the AF Assist function smoothly switches between auto and manual focus. Rack focusing is possible by rotating the focus ring to switch into MF and shift focus to a different subject, with AF resumed when ring rotation stops.
  • Focus fine-tuning for true creative freedom
    Fine-tuned focus features, also used in higher-end models like the α1 and the α7S III, enable creative movie options like rack focus, quick switches of AF target, and highly customizable subject tracking sensitivity.
  • High-performance 'Active Mode' image stabilization
    Active Mode stabilization for movie shooting is built on the camera's highly accurate stabilization unit, gyro sensors and sophisticated algorithms. It precisely detects the required amount of compensation and applies stabilization, providing stable 4K movie shooting without compromising the α7 IV's compact size and mobility.
  • Instantly turn your α7 IV into a web camera
    All it takes is a USB connection to turn the full-frame α7 IV into a high-performance webcam. There's no need for complicated advance setup, just connect the camera to a computer or smartphone via USB, select "Live Stream (USB Streaming)", and you're set.
  • Share your still images and movies immediately
    The α7 IV is designed to make sharing easy, so you can share your fresh images, and your vision, with the world immediately.
  • Improvements in selection and editing workflow
    The α7 IV incorporates a number of individual improvements to image selection and editing, adding up to smoother overall workflow that allows large amounts of data to be efficiently managed.

Technical Specification

Product DescriptionSony a7 IV ILCE-7M4K - digital camera FE 28-70mm OSS lens
Product TypeDigital camera - 4K - mirrorless system
Lens IncludedFE 28-70mm OSS lens
Memory Card SlotSD card, CFexpress / SD card
Image ProcessorBIONZ XR
SensorsDigital level metre
Wireless InterfaceWi-Fi, Bluetooth
Sensor Resolution33.0 Megapixel
Max Video Resolution3840 x 2160
Lens SystemZoom lens 28 - 70 mm - f/3.5-5.6 FE OSS
Focus AdjustmentAutomatic, manual
Min Focus Distance30 cm
Digital Zoom4x
Image StabiliserOptical (Steady Shot with 5-axis Intelligent Active Mode)
ViewfinderElectronic - 0.5" - colour - OLED
DisplayLCD display - 3"
Supported BatterySony NP-FZ100 Li-ion rechargeable battery - 2280 mAh (included)
InterfaceUSB 2.0, USB-C
Dimensions (WxDxH)13.13 cm x 7.98 cm x 9.64 cm
Weight658 g