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undefined Doomoo TWISTY 2in1 Petals Latte

Doomoo TWISTY 2in1 Petals Latte

£74.99

undefined Cosydream Newborn Cuddle Baby Nest/Support Lounger - Smokey (0-3 months) - Grey

Bank Holiday Deal

Cosydream Newborn Cuddle Baby Nest/Support Lounger - Smokey (0-3 months) - Grey

Current sale price is £39.99

(Save £5)

Regular price was £44.99

4.8 out of 5 stars

70 reviews

undefined Nutribaby One Baby Food Processor/Blender/Steamer - Black

Bank Holiday Deal

Nutribaby One Baby Food Processor/Blender/Steamer - Black

Current sale price is £79.99

(Save £40)

Regular price was £119.99

4.3 out of 5 stars

27 reviews

undefined Nutribaby(+) 6-in-1 Baby Food Processor/Blender/Steamer - Industrial Grey

Nutribaby(+) 6-in-1 Baby Food Processor/Blender/Steamer - Industrial Grey

£159.99

5 out of 5 stars

14 reviews

undefined Swoon Evolution Baby Swing/ Rocker/ Bouncer with remote- White

Swoon Evolution Baby Swing/ Rocker/ Bouncer with remote- White

£279.99

4.7 out of 5 stars

9 reviews

undefined Milky Now' Baby Milk Bottle Prep Machine - Black

Milky Now' Baby Milk Bottle Prep Machine - Black

£89.99

4.6 out of 5 stars

15 reviews

undefined Swoon Evolution Smart App Connected Baby Swing/Rocker - Mocca

Bank Holiday Deal

Swoon Evolution Smart App Connected Baby Swing/Rocker - Mocca

Current sale price is £249.99

(Save £50)

Regular price was £299.99

1 out of 5 stars

1 review

undefined Swoon Hoop

Bank Holiday Deal

Swoon Hoop

Current sale price is £149.99

(Save £10)

Regular price was £159.99

undefined Moov & Hike Baby Carrier - Sage Green

Moov & Hike Baby Carrier - Sage Green

£199.99

undefined Swoon Motion Zinc Baby Bouncer/Rocker Swing - Grey

Bank Holiday Deal

Swoon Motion Zinc Baby Bouncer/Rocker Swing - Grey

Current sale price is £169.99

(Save £20)

Regular price was £189.99

4.7 out of 5 stars

32 reviews

undefined Cosydream Fresh Newborn Cuddle Baby Nest/Support Lounger- Off White

Bank Holiday Deal

Cosydream Fresh Newborn Cuddle Baby Nest/Support Lounger- Off White

Current sale price is £39.99

(Save £5)

Regular price was £44.99

5 out of 5 stars

1 review

undefined YOO-Moov Motorised Video/Camera Baby Monitor and Night Light

Bank Holiday Deal

YOO-Moov Motorised Video/Camera Baby Monitor and Night Light

Current sale price is £179.99

(Save £20)

Regular price was £199.99

4.8 out of 5 stars

33 reviews

undefined Yoo Twist Twin Bundle - 2 Cameras (Green)

Yoo Twist Twin Bundle - 2 Cameras (Green)

£209.99

4 out of 5 stars

4 reviews

undefined Yoo Go + HD Home & Travel Wirefree Portable Baby Monitor

Yoo Go + HD Home & Travel Wirefree Portable Baby Monitor

£149.99

undefined Nutribaby+ Food Processor - Mineral

Nutribaby+ Food Processor - Mineral

£159.99

undefined Nutribaby+ Food Processor & Food Pouch Bundle - White

Nutribaby+ Food Processor & Food Pouch Bundle - White

£169.99

undefined Yoo Start

Yoo Start

£79.99

undefined Turbo Pure Sterilizer & Dryer for Baby Bottles and Breast Pumps

Turbo Pure Sterilizer & Dryer for Baby Bottles and Breast Pumps

£89.99

4.6 out of 5 stars

46 reviews

undefined Doomoo MAXXY Grey Dots XXL Maternity and Feeding Pillow

Bank Holiday Deal

Doomoo MAXXY Grey Dots XXL Maternity and Feeding Pillow

Current sale price is £47.99

(Save £12)

Regular price was £59.99

undefined YOO Twist 3.5" Pan and Tilt Remote Baby Monitor with Night Camera

Bank Holiday Deal

YOO Twist 3.5" Pan and Tilt Remote Baby Monitor with Night Camera

Current sale price is £109.99

(Save £20)

Regular price was £129.99

4 out of 5 stars

4 reviews

undefined Nutribaby XL 6-in-1 Baby Food Processor/Blender/Steamer - Blue

Nutribaby XL 6-in-1 Baby Food Processor/Blender/Steamer - Blue

£164.99

4.3 out of 5 stars

4 reviews

undefined YOO Master+ HD

YOO Master+ HD

£149.99

undefined Humidifier

Humidifier

£49.99

undefined Nutribaby Glass Baby Food Maker

Nutribaby Glass Baby Food Maker

£174.99

5 out of 5 stars

1 review

undefined Moov & Feed Autonomous Baby Bottle Warmer- Mineral Biege

Bank Holiday Deal

Moov & Feed Autonomous Baby Bottle Warmer- Mineral Biege

Current sale price is £59.99

(Save £10)

Regular price was £69.99

undefined Yoo Roll Twin Bundle - 2 camera

Yoo Roll Twin Bundle - 2 camera

£184.99

undefined Moov & Boost 2-in-1 Newborn Baby Carrier and Booster Seat - Sage

Bank Holiday Deal

Moov & Boost 2-in-1 Newborn Baby Carrier and Booster Seat - Sage

Current sale price is £119.99

(Save £10)

Regular price was £129.99

undefined 5 in 1 Baby Activity Walker - Grey

5 in 1 Baby Activity Walker - Grey

£109.99

4.3 out of 5 stars

7 reviews

undefined Hygro (+) 3 in 1 Baby Humidifier/ Diffuser and Night Light

Hygro (+) 3 in 1 Baby Humidifier/ Diffuser and Night Light

£79.99

4.4 out of 5 stars

37 reviews

undefined Doomoo Comfy Big Pregnancy/Maternity/Feeding/Nursing Pillow

Bank Holiday Deal

+-4 colours+0 colours+-1 colours+-3 colours+-2 colours

Available in pink, almond, green coloursAvailable in pink, almond, green coloursAvailable in pink, almond, green coloursAvailable in pink, almond, green coloursAvailable in pink, almond, green colours

Doomoo Comfy Big Pregnancy/Maternity/Feeding/Nursing Pillow

Current sale price is £39.99

(Save £10)

Regular price was £49.99

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20% off your first credit order

When you apply for Very Pay. Exclusions apply.

Representative 44.9% APR variable

Very Pay credit provided, subject to credit and account status, by Shop Direct Finance Company Limited. Registered office: First Floor, Skyways House, Speke Road, Speke, Liverpool, L70 1AB. Registered number: 4660974. Authorised and regulated by the Financial Conduct Authority. Over 18's only.

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Very Pay

20% off your first credit order!

What you need to know
Apply for Very Pay to get 20% off your first credit order. Enter WELCOME at the checkout

<COPY/PASTE WELCOME>

Representative 44.9% APR variable

Excludes all Samsung Galaxy S25 models (including bundle variants), all Gaming consoles, iPhone 16 range, Apple Mac lines, all egg items, digital downloads, insurance, delivery & installation. Cannot be used with other offers. Over 18 only.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Representative Example

This represents a typical cost of using Very Pay:

Representative 44.9% APR variable (annual interest rate of 44.9% variable). A personalised credit limit, typically £1,000. You may be offered other promotional interest rates.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Remember, your interest rate information is in 'My Account'. Just click the 'My Details' tab, and then into 'My APR'.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Buy Now Pay Later

What is Buy Now Pay Later (BNPL)?
BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend. The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).

You could delay payment for 6, 9 or 12 months depending on how much you spend.

The delayed payment period and qualifying minimum order value is subject to offer and your account status. If you are eligible for BNPL your offer details will be confirmed in checkout.

How is interest calculated?
Interest is calculated from date of order and compounded daily. The interest will be added to your account as a lump sum at the end of the delayed payment period. This means you will pay interest on interest.

How to avoid paying interest?
You can avoid all of the interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments. Making partial payments without clearing the cash price in full will reduce the amount of interest charged at the end of the delayed payment period.

Remember, if you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.

How do I make a BNPL payment?
To make a full or partial payment simply log into your account. You can allocate your payment to the specific BNPL you wish to pay off. Alternatively, you can call us.

What happens after the delayed payment period?
If you have paid the cash price in full before the end of the delayed payment period, you will not pay any interest.

If you have not paid the cash price in full or have only made a partial payment, a lump sum of interest will be charged to your account. Any outstanding balance plus the interest will now become payable.

As the outstanding balance, plus the interest now form part of your payable balance they will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request every month and cannot be repaid using Take 3.

What is excluded from BNPL?
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.

Do I still have to pay my monthly minimum payment?
Yes, allocating payments to BNPL will not cover the minimum payment on your account. If you have a non-BNPL balance, you will still need to make at least your minimum payment as shown on your statement.