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Feeding & Weaning, Customer Rating 5, Baby & Kids

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Bottles & Accessories13

Bibs & Muslin Squares3

Dummies & Soothers3

Breast Pumps & Accessories6

Baby Weaning Essentials8

Support & Feeding Pillows10

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£100 - £25011

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Results: 1 - 30 (of 74)

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MAM Easy Start Anti-Colic Baby Bottle Set Small- Lilac

Easy Start Anti-Colic Baby Bottle Set Small- Lilac

Current sale price is £34.99

(Save £15)

Regular price was £49.99

5 out of 5 stars

4 reviews

MAM Easy Start Anti-Colic Bottle Set 260ml 4pk - Blue

Easy Start Anti-Colic Bottle Set 260ml 4pk - Blue

Current sale price is £22.99

(Save £10)

Regular price was £32.99

5 out of 5 stars

3 reviews

Momcozy Baby Bottle Washer - Sterilizer

Baby Bottle Washer - Sterilizer

Current sale price is £269.99

(Save £60)

Regular price was £329.99

5 out of 5 stars

1 review

MAM Perfect Night 0-6M Soother 2pk - Unisex

Perfect Night 0-6M Soother 2pk - Unisex

Current sale price is £7.99

(Save £4)

Regular price was £11.99

5 out of 5 stars

4 reviews

MAM Microwave Steam Steriliser Grey

Microwave Steam Steriliser Grey

Current sale price is £25.99

(Save £12)

Regular price was £37.99

5 out of 5 stars

5 reviews

MAM Easy Start Anti-Colic Bottle Set 160ml 4pk - Unisex

Easy Start Anti-Colic Bottle Set 160ml 4pk - Unisex

Current sale price is £22.99

(Save £10)

Regular price was £32.99

5 out of 5 stars

1 review

Mamas & Papas Baby Snug and Activity Tray- Pebble Grey

Baby Snug and Activity Tray- Pebble Grey

Current sale price is £44.99

(Save £15)

Regular price was £59.99

5 out of 5 stars

20 reviews

Mamas & Papas Snax Highchair - Jungle Alphabet

Snax Highchair - Jungle Alphabet

Current sale price is £69.99

(Save £20)

Regular price was £89.99

5 out of 5 stars

2 reviews

Obaby Madison Swivel Glider Recliner Chair - Teddy Olive

Madison Swivel Glider Recliner Chair - Teddy Olive

£490

5 out of 5 stars

1 review

Obaby Madison Swivel Glider Recliner Chair - Pebble

Madison Swivel Glider Recliner Chair - Pebble

Current sale price is £399.99

(Save £90)

Regular price was £489.99

5 out of 5 stars

1 review

DockATot Deluxe + Dock - Pristine White

Deluxe + Dock - Pristine White

£130

5 out of 5 stars

3 reviews

DockATot Deluxe + Dock - Willow Boughs

Deluxe + Dock - Willow Boughs

£160

5 out of 5 stars

1 review

Joie Mimzy SNACKER - Cosmo Tan

Mimzy SNACKER - Cosmo Tan

£60

5 out of 5 stars

3 reviews

MAM Easy Start Anti-Colic Bottle Set 160ml 4pk - Blue

Easy Start Anti-Colic Bottle Set 160ml 4pk - Blue

Current sale price is £22.99

(Save £10)

Regular price was £32.99

5 out of 5 stars

1 review

The Very Collection Baby Unisex 4 Pack Spot Bibs - Grey/White

The Very Collection

Baby Unisex 4 Pack Spot Bibs - Grey/White

£6

5 out of 5 stars

7 reviews

Baby Brezza Formula Pro Advanced + Steriliser Dryer Bundle

Formula Pro Advanced + Steriliser Dryer Bundle

£365

5 out of 5 stars

1 review

Dr Browns Clean Steam Bottle Steriliser and Dryer

Clean Steam Bottle Steriliser and Dryer

£114

5 out of 5 stars

4 reviews

Mamas & Papas Nursing Pillow - Oatmeal Marl

Nursing Pillow - Oatmeal Marl

Current sale price is £29.99

(Save £9)

Regular price was £38.99

5 out of 5 stars

3 reviews

Medela Keep Cool Black Maternity & Nursing Bra

Keep Cool Black Maternity & Nursing Bra

£21.99

5 out of 5 stars

2 reviews

Babymoov Nutribaby(+) 6 in 1 Baby Food Processor/Blender/Steamer/Steriliser- Industrial Grey

Nutribaby(+) 6 in 1 Baby Food Processor/Blender/Steamer/Steriliser- Industrial Grey

£160

5 out of 5 stars

14 reviews

Mamas & Papas Large Floral Muslin Squares- 3 Pack

Large Floral Muslin Squares- 3 Pack

Current sale price is £12.99

(Save £9)

Regular price was £21.99

5 out of 5 stars

1 review

MAM Easy Start Anti-Colic Baby Bottle 320ml - 2pk Unisex

Easy Start Anti-Colic Baby Bottle 320ml - 2pk Unisex

Current sale price is £13.99

(Save £6)

Regular price was £19.99

5 out of 5 stars

3 reviews

Obaby Madison Swivel Glider Recliner Chair - Oatmeal

Madison Swivel Glider Recliner Chair - Oatmeal

Current sale price is £399.99

(Save £90)

Regular price was £489.99

5 out of 5 stars

2 reviews

MAM Welcome To The World Set - Unisex

Welcome To The World Set - Unisex

Current sale price is £24.99

(Save £7)

Regular price was £31.99

5 out of 5 stars

2 reviews

Kinderkraft Yummy Highchair - Multi

Yummy Highchair - Multi

Current sale price is £59.99

(Save £15)

Regular price was £74.99

5 out of 5 stars

5 reviews

MAM Perfect Night 6-18M Soother 2pk - Unisex

Perfect Night 6-18M Soother 2pk - Unisex

Current sale price is £7.99

(Save £4)

Regular price was £11.99

5 out of 5 stars

1 review

Babymoov Cosydream Fresh Newborn Cuddle Baby Nest/Support Lounger- Off White

Cosydream Fresh Newborn Cuddle Baby Nest/Support Lounger- Off White

Current sale price is £39.99

(Save £5)

Regular price was £44.99

5 out of 5 stars

1 review

Lansinoh Hpa Lanolin Nipple Cream 40Ml

Hpa Lanolin Nipple Cream 40Ml

£12

5 out of 5 stars

29 reviews

Babymoov Nutribaby Glass 4 in 1 Baby Food Processor/Blender/Steamer

Nutribaby Glass 4 in 1 Baby Food Processor/Blender/Steamer

£175

5 out of 5 stars

1 review

Hauck Alpha+ Wooden Highchair

Alpha+ Wooden Highchair

£90

5 out of 5 stars

2 reviews

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Shop Direct Home Shopping Limited. Registered number: 4663281. Registered office: 1st Floor, Skyways House, Speke Road, Speke, Liverpool L70 1AB.

Very Pay

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What you need to know
Apply for Very Pay to get 20% off your first credit order. Enter WELCOME at the checkout

<COPY/PASTE WELCOME>

Representative 44.9% APR variable

Excludes Nintendo Switch 2 consoles, Xbox consoles, iPhone 17 range, Apple Mac Lines, all egg items, Omni by Target Darts, digital downloads, insurance, delivery & installation. Cannot be used with other offers. Over 18 only.

Very Pay

More time to pay with Very Pay

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You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Representative Example:

Representative 44.9% APR variable

(interest rate 44.9% p.a. variable). Based on £1,200 credit limit.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Remember, your interest rate information is in 'My Account'. Just click the 'My Details' tab, and then into 'My APR'.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Buy Now Pay Later

What is Buy Now Pay Later (BNPL)?

BNPL is an interest bearing option that allows you to delay payments on your purchases. The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).

You could delay payment for 6, 9 or 12 months depending on how much you spend.

The delayed payment period and qualifying minimum order value is subject to offer and your account status. If you are eligible for BNPL your offer details will be confirmed in checkout.

How is interest calculated?

Interest is calculated from date of order and compounded daily. The interest will be added to your account as a lump sum at the end of the delayed payment period. This means you will pay interest on interest.

How do I avoid paying interest?

You can avoid all of the interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments. Making partial payments without clearing the cash price in full will reduce the amount of interest charged at the end of the delayed payment period.

Remember, if you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.

How do I make a BNPL payment?

To make a full or partial payment simply log into your account. You can allocate your payment to the specific BNPL you wish to pay off. Alternatively, you can call us.

What happens after the delayed payment period?

If you have paid the cash price in full before the end of the delayed payment period, you will not pay any interest.

If you have not paid the cash price in full or have only made a partial payment, a lump sum of interest will be charged to your account. Any outstanding balance plus the interest will now become payable.

As the outstanding balance, plus the interest now form part of your payable balance they will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request every month and cannot be repaid using Take 3.

What is excluded from BNPL?

The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.

Do I still have to pay my monthly minimum payment?

Yes, allocating payments to BNPL will not cover the minimum payment on your account. If you have a non-BNPL balance, you will still need to make at least your minimum payment as shown on your statement.