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Free home delivery on orders £75+

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Technology & Gaming, Black, 4K / UHD (2160p), 51" to 55"

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Hisense 55" E6 4k UHD Smart TV 55E6STUK

Black Friday Price Promise >

55" E6 4k UHD Smart TV 55E6STUK

Current sale price is £349

Regular price was £579

(Save £230)

4.6 out of 5 stars

8 reviews

Samsung 55-inch Crystal UHD U8000H 4K Vision AI Smart TV - UE55U8000HKXXU

55-inch Crystal UHD U8000H 4K Vision AI Smart TV - UE55U8000HKXXU

Current sale price is £349

Regular price was £379

(Save £30)

4.2 out of 5 stars

58 reviews

Samsung OLED 55-inch S93H Glare-Free Vision AI Smart TV - QE55S93HAEXXU

Black Friday Price Promise >

OLED 55-inch S93H Glare-Free Vision AI Smart TV - QE55S93HAEXXU

Current sale price is £1199

Regular price was £1499

(Save £300)

5 out of 5 stars

10 reviews

LG OLED evo AI C6 55" 2026 4K Smart TV

Black Friday Price Promise >

OLED evo AI C6 55" 2026 4K Smart TV

Current sale price is £1199

Regular price was £1599

(Save £400)

4.6 out of 5 stars

155 reviews

Hisense 55" Q8 Mini LED Smart TV 55Q8STUK

Black Friday Price Promise >

55" Q8 Mini LED Smart TV 55Q8STUK

Current sale price is £649

Regular price was £899

(Save £250)

4.9 out of 5 stars

7 reviews

TCL 55T6C 55" QLED 4K HDR Fire Smart TV with Freely - 55T6C-UK

Black Friday Price Promise >

55T6C 55" QLED 4K HDR Fire Smart TV with Freely - 55T6C-UK

Current sale price is £329

Regular price was £379

(Save £50)

3.9 out of 5 stars

7 reviews

LG NANO 4K UHD AI NU85 55" 2026 4K Smart TV

NANO 4K UHD AI NU85 55" 2026 4K Smart TV

Current sale price is £349

Regular price was £389

(Save £40)

4.6 out of 5 stars

39 reviews

LG OLED AI B6 55" 2026 4K Smart TV

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OLED AI B6 55" 2026 4K Smart TV

Current sale price is £999

Regular price was £1299

(Save £300)

4.6 out of 5 stars

22 reviews

Hisense 55" E7 QLED Smart TV 55E7STUK

Black Friday Price Promise >

55" E7 QLED Smart TV 55E7STUK

Current sale price is £399

Regular price was £599

(Save £200)

4.8 out of 5 stars

5 reviews

Samsung 55-inch Mini LED M70H 4K Vision AI Smart TV - UE55M70HAKXXU

55-inch Mini LED M70H 4K Vision AI Smart TV - UE55M70HAKXXU

Current sale price is £399

Regular price was £499

(Save £100)

4.2 out of 5 stars

62 reviews

LG QNED MiniLED AI QNED70 55" 2026 4K Smart TV

Black Friday Price Promise >

QNED MiniLED AI QNED70 55" 2026 4K Smart TV

Current sale price is £429

Regular price was £499

(Save £70)

4.7 out of 5 stars

244 reviews

Hisense 55" E78 Pro QLED Smart TV 55E78STUK

Black Friday Price Promise >

55" E78 Pro QLED Smart TV 55E78STUK

Current sale price is £549

Regular price was £649

(Save £100)

4.6 out of 5 stars

8 reviews

Samsung OLED 55-inch S83H Vision AI Smart TV - QE55S83HAEXXU

Black Friday Price Promise >

OLED 55-inch S83H Vision AI Smart TV - QE55S83HAEXXU

Current sale price is £999

Regular price was £1299

(Save £300)

4.5 out of 5 stars

2 reviews

Sony Bravia 8 55" OLED 4K HDR Smart TV - K55XR80PU

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Bravia 8 55" OLED 4K HDR Smart TV - K55XR80PU

Current sale price is £1249

Regular price was £1499

(Save £250)

4.5 out of 5 stars

494 reviews

Samsung 55-inch Crystal UHD U7000H 4K Vision AI Smart TV - UE55U7000HKXXU

55-inch Crystal UHD U7000H 4K Vision AI Smart TV - UE55U7000HKXXU

Current sale price is £339

Regular price was £349

3.3 out of 5 stars

11 reviews

LG QNED evo MiniLED AI QNED85 55" 2026 4K Smart TV

Black Friday Price Promise >

QNED evo MiniLED AI QNED85 55" 2026 4K Smart TV

Current sale price is £679

Regular price was £749

(Save £70)

4.4 out of 5 stars

9 reviews

LG NANO 4K UHD AI NU80 55" 2026 4K Smart TV

NANO 4K UHD AI NU80 55" 2026 4K Smart TV

£349

4.8 out of 5 stars

18 reviews

TCL 55C7L-UK, 55" 4K SQD Mini LED 144Hz TV

Black Friday Price Promise >

55C7L-UK, 55" 4K SQD Mini LED 144Hz TV

Current sale price is £849

Regular price was £999

(Save £150)

5 out of 5 stars

4 reviews

Hisense 55" A7 QLED Smart TV 55A7STUK

Black Friday Price Promise >

55" A7 QLED Smart TV 55A7STUK

Current sale price is £449

Regular price was £529

(Save £80)

Sony Bravia 3 55" LED UltraHD 4K HDR Smart TV - K55S35BP.UKA

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Bravia 3 55" LED UltraHD 4K HDR Smart TV - K55S35BP.UKA

Current sale price is £649

Regular price was £859

(Save £210)

4.3 out of 5 stars

864 reviews

Samsung 55-inch The Frame Pro Neo QLED 4K with Mini LED Vision AI Smart TV Art Mode & Wall Mount - QE55LS03HWUXXU

55-inch The Frame Pro Neo QLED 4K with Mini LED Vision AI Smart TV Art Mode & Wall Mount - QE55LS03HWUXXU

Current sale price is £1299

Regular price was £1399

(Save £100)

4.4 out of 5 stars

27 reviews

Samsung 55-inch The Frame QLED Vision AI Smart TV with Art Mode & Wall Mount - QE55LS03HAUXXU

55-inch The Frame QLED Vision AI Smart TV with Art Mode & Wall Mount - QE55LS03HAUXXU

Current sale price is £1199

Regular price was £1299

(Save £100)

4.7 out of 5 stars

10 reviews

Samsung 55-inch Neo QLED QN1EH 4K Vision AI Smart TV - QE55QN1EHAUXXU

55-inch Neo QLED QN1EH 4K Vision AI Smart TV - QE55QN1EHAUXXU

£749

4.4 out of 5 stars

8 reviews

LG QNED MiniLED AI QNED7E 55" 2026 4K Smart TV

QNED MiniLED AI QNED7E 55" 2026 4K Smart TV

£499

4.4 out of 5 stars

7 reviews

TCL 55V6D-UK, 55" 4K UHD Fire TV with Freely

55V6D-UK, 55" 4K UHD Fire TV with Freely

Current sale price is £349

Regular price was £379

(Save £30)

5 out of 5 stars

1 review

Hisense 55" S7 QLED Smart TV 55S7STUK

Black Friday Price Promise >

55" S7 QLED Smart TV 55S7STUK

Current sale price is £899

Regular price was £1099

(Save £200)

5 out of 5 stars

5 reviews

Samsung 55-inch Neo QLED QN80H 4K Vision AI Smart TV - QE55QN80HAUXXU

55-inch Neo QLED QN80H 4K Vision AI Smart TV - QE55QN80HAUXXU

£899

3.4 out of 5 stars

10 reviews

Hisense U8Q 55" 4K MiniLED QLED 165Hz Smart AI TV with Freely- 55U8QTUK

U8Q 55" 4K MiniLED QLED 165Hz Smart AI TV with Freely- 55U8QTUK

£1199

4.7 out of 5 stars

29 reviews

Samsung 55-inch Neo QLED QN70H 4K Vision AI Smart TV - QE55QN70HAUXXU

55-inch Neo QLED QN70H 4K Vision AI Smart TV - QE55QN70HAUXXU

Current sale price is £749

Regular price was £799

(Save £50)

4.1 out of 5 stars

16 reviews

TCL 55A400 PRO-UK, 55" NXTVision 144Hz QD-Mini LED TV

Black Friday Price Promise >

55A400 PRO-UK, 55" NXTVision 144Hz QD-Mini LED TV

Current sale price is £729

Regular price was £899

(Save £170)

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Very Pay credit provided, subject to credit and account status, by Shop Direct Finance Company Limited. Registered office: First Floor, Skyways House, Speke Road, Speke, Liverpool, L70 1AB. Registered number: 4660974. Authorised and regulated by the Financial Conduct Authority. Over 18's only.

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Shop Direct Home Shopping Limited. Registered number: 4663281. Registered office: 1st Floor, Skyways House, Speke Road, Speke, Liverpool L70 1AB.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Representative Example:

Representative 44.9% APR variable

(interest rate 44.9% p.a. variable). Based on £1,200 credit limit.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Remember, your interest rate information is in 'My Account'. Just click the 'My Details' tab, and then into 'My APR'.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Buy Now Pay Later

What is Buy Now Pay Later (BNPL)?

BNPL is an interest bearing option that allows you to delay payments on your purchases. The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).

You could delay payment for 6, 9 or 12 months depending on how much you spend.

The delayed payment period and qualifying minimum order value is subject to offer and your account status. If you are eligible for BNPL your offer details will be confirmed in checkout.

How is interest calculated?

Interest is calculated from date of order and compounded daily. The interest will be added to your account as a lump sum at the end of the delayed payment period. This means you will pay interest on interest.

How do I avoid paying interest?

You can avoid all of the interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments. Making partial payments without clearing the cash price in full will reduce the amount of interest charged at the end of the delayed payment period.

Remember, if you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.

How do I make a BNPL payment?

To make a full or partial payment simply log into your account. You can allocate your payment to the specific BNPL you wish to pay off. Alternatively, you can call us.

What happens after the delayed payment period?

If you have paid the cash price in full before the end of the delayed payment period, you will not pay any interest.

If you have not paid the cash price in full or have only made a partial payment, a lump sum of interest will be charged to your account. Any outstanding balance plus the interest will now become payable.

As the outstanding balance, plus the interest now form part of your payable balance they will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request every month and cannot be repaid using Take 3.

What is excluded from BNPL?

The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.

Do I still have to pay my monthly minimum payment?

Yes, allocating payments to BNPL will not cover the minimum payment on your account. If you have a non-BNPL balance, you will still need to make at least your minimum payment as shown on your statement.

Take 3

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.
Representative 44.9% APR variable

Take 3

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.