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Fitbit Versa 4 Fitness Smartwatch - built-in GPS, 6-day battery life, Android & iOS compatible - Waterfall Blue/Platinum Aluminium

Black Friday Deal

Available in blue, black, pink coloursAvailable in blue, black, pink coloursAvailable in blue, black, pink coloursAvailable in blue, black, pink coloursAvailable in blue, black, pink colours

Versa 4 Fitness Smartwatch - built-in GPS, 6-day battery life, Android & iOS compatible - Waterfall Blue/Platinum Aluminium

Current sale price is £125

(Save £54)

Regular price was £179

3.8 out of 5 stars

177 reviews

Apple Watch SE 3 (GPS, 2025) 40mm Midnight Aluminium Case with Midnight Sport Band - S/M

Trade in & get up to £340*

Watch SE 3 (GPS, 2025) 40mm Midnight Aluminium Case with Midnight Sport Band - S/M

£219

4.5 out of 5 stars

2 reviews

Fitbit Sense 2, Health and Fitness Smartwatch

Black Friday Deal

Available in blue, grey, white coloursAvailable in blue, grey, white coloursAvailable in blue, grey, white coloursAvailable in blue, grey, white coloursAvailable in blue, grey, white colours

Sense 2, Health and Fitness Smartwatch

Current sale price is From £155

(Save up to £64)

Regular price was £219

3.7 out of 5 stars

117 reviews

Apple Watch SE 3 (GPS, 2025) 44mm Midnight Aluminium Case with Midnight Sport Band - M/L

Trade in & get up to £340*

Watch SE 3 (GPS, 2025) 44mm Midnight Aluminium Case with Midnight Sport Band - M/L

£249

5 out of 5 stars

1 review

Samsung Galaxy Watch Ultra LTE (2025) 47mm, with Galaxy AI

Lowest Ever Price

+1 colour

Available in blue, grey, silver, white coloursAvailable in blue, grey, silver, white coloursAvailable in blue, grey, silver, white coloursAvailable in blue, grey, silver, white coloursAvailable in blue, grey, silver, white colours

Galaxy Watch Ultra LTE (2025) 47mm, with Galaxy AI

Current sale price is £449

(Save £150)

Regular price was £599

4.7 out of 5 stars

590 reviews

Garmin Forerunner 255 Smartwatch with GPS, EU/PAC - Slate Grey

Available in blue, slate grey coloursAvailable in blue, slate grey coloursAvailable in blue, slate grey coloursAvailable in blue, slate grey coloursAvailable in blue, slate grey colours

Forerunner 255 Smartwatch with GPS, EU/PAC - Slate Grey

£299

5 out of 5 stars

5 reviews

Disney Lilo & Stitch Interactive Watch

Black Friday Deal

Lilo & Stitch Interactive Watch

Current sale price is £30

(Save £10)

Regular price was £40

3.5 out of 5 stars

4 reviews

Apple Watch SE 3 (GPS, 2025) 44mm Midnight Aluminium Case with Midnight Sport Band - S/M

Trade in & get up to £340*

Watch SE 3 (GPS, 2025) 44mm Midnight Aluminium Case with Midnight Sport Band - S/M

£249

Apple Watch SE 3 (GPS + Cellular, 2025) 40mm Midnight Aluminium Case with Midnight Sport Band - S/M

Trade in & get up to £340*

Watch SE 3 (GPS + Cellular, 2025) 40mm Midnight Aluminium Case with Midnight Sport Band - S/M

£289

Garmin Instinct 3 Smartwatch AMOLED 50mm - Neo Tropic

New Black Friday Deal

Instinct 3 Smartwatch AMOLED 50mm - Neo Tropic

Current sale price is £349

(Save £70)

Regular price was £419

4.3 out of 5 stars

44 reviews

Radley Ladies Deep Blue Printed Dog Silicone Apple Watch Strap

Black Friday Deal

Ladies Deep Blue Printed Dog Silicone Apple Watch Strap

Current sale price is £15

(Save £15)

Regular price was £30

4.6 out of 5 stars

5 reviews

Ingersoll 1892 The Challenger Automatic Mens Watch Blue Dial and Blue PU Strap

Black Friday Deal

1892 The Challenger Automatic Mens Watch Blue Dial and Blue PU Strap

Current sale price is £156

(Save £234)

Regular price was £390

5 out of 5 stars

1 review

Huawei Watch GT5 46mm Blue Woven

Lowest Ever Price

Watch GT5 46mm Blue Woven

Current sale price is £148

(Save £101)

Regular price was £249

4 out of 5 stars

4 reviews

Apple Watch SE 3 (GPS + Cellular, 2025) 44mm Midnight Aluminium Case with Midnight Sport Band - M/L

Trade in & get up to £340*

Watch SE 3 (GPS + Cellular, 2025) 44mm Midnight Aluminium Case with Midnight Sport Band - M/L

£319

Garmin Instinct 3 AMOLED Smartwatch 45mm - Neo Tropic

New Black Friday Deal

Instinct 3 AMOLED Smartwatch 45mm - Neo Tropic

Current sale price is £299

(Save £90.99)

Regular price was £389.99

5 out of 5 stars

1 review

Huawei Watch Fit 4 Pro Titanium Blue

Lowest Ever Price

Watch Fit 4 Pro Titanium Blue

Current sale price is £179

(Save £70)

Regular price was £249

5 out of 5 stars

1 review

Apple Watch SE 3 (GPS + Cellular, 2025) 40mm Midnight Aluminium Case with Midnight Sport Band - M/L

Trade in & get up to £340*

Watch SE 3 (GPS + Cellular, 2025) 40mm Midnight Aluminium Case with Midnight Sport Band - M/L

£289

Garmin Forerunner 165 Smartwatch with Music, GPS, WiFi - Turquoise/Aqua

New Black Friday Deal

Forerunner 165 Smartwatch with Music, GPS, WiFi - Turquoise/Aqua

Current sale price is £234

(Save £15)

Regular price was £249

4.3 out of 5 stars

134 reviews

Apple Watch SE 3 (GPS + Cellular, 2025) 44mm Midnight Aluminium Case with Midnight Sport Band - S/M

Trade in & get up to £340*

Watch SE 3 (GPS + Cellular, 2025) 44mm Midnight Aluminium Case with Midnight Sport Band - S/M

Current sale price is £309

Regular price was £319

Bluey LED Watch

Black Friday Deal

LED Watch

Current sale price is £9.74

(Save £3.25)

Regular price was £12.99

5 out of 5 stars

1 review

Reflex Active Series 29 Smart Calling Watch

Series 29 Smart Calling Watch

£65

4.3 out of 5 stars

7 reviews

Lacoste Men's LC33 Blue Analog-Digital Watch

Men's LC33 Blue Analog-Digital Watch

£89

Spirit Ladies Gold Plated Navy Leather Strap Watch

Black Friday Deal

Ladies Gold Plated Navy Leather Strap Watch

Current sale price is £19.98

(Save £19.97)

Regular price was £39.95

Citizen Gents Eco-Drive ProMaster PU Watch - Blue

Gents Eco-Drive ProMaster PU Watch - Blue

£299

4.7 out of 5 stars

3 reviews

HUGO #Grail Sport Men's Watch Blue

#Grail Sport Men's Watch Blue

£179

Tommy Jeans Berlin Unisex Watch

Berlin Unisex Watch

£109

Sekonda Ladies Motion Silicone Strap Smartwatch - Navy/Black

Black Friday Deal

Ladies Motion Silicone Strap Smartwatch - Navy/Black

Current sale price is £40

(Save £10)

Regular price was £50

3.5 out of 5 stars

6 reviews

HUGO Gents #FAST blue leather strap Multifunction watch

Gents #FAST blue leather strap Multifunction watch

£199

5 out of 5 stars

1 review

Tommy Hilfiger Men's Navy Blue Leather Strap Watch

Men's Navy Blue Leather Strap Watch

£169

Withings Scanwatch Nova Blue

New Black Friday Deal

Scanwatch Nova Blue

Current sale price is £469

(Save £80)

Regular price was £549

4.6 out of 5 stars

11 reviews

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Very Pay credit provided, subject to credit and account status, by Shop Direct Finance Company Limited. Registered office: First Floor, Skyways House, Speke Road, Speke, Liverpool, L70 1AB. Registered number: 4660974. Authorised and regulated by the Financial Conduct Authority. Over 18's only.

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© The Very Group Limited. All Rights Reserved.

Shop Direct Home Shopping Limited. Registered number: 4663281. Registered office: 1st Floor, Skyways House, Speke Road, Speke, Liverpool L70 1AB.

Very Pay

20% off your first credit order!

What you need to know
Apply for Very Pay to get 20% off your first credit order. Enter WELCOME at the checkout

<COPY/PASTE WELCOME>

Representative 44.9% APR variable

Excludes Nintendo Switch 2 consoles, Xbox consoles, iPhone 17 range, Apple Mac Lines, all egg items, Omni by Target Darts, digital downloads, insurance, delivery & installation. Cannot be used with other offers. Over 18 only.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Representative Example:

Representative 44.9% APR variable

(interest rate 44.9% p.a. variable). Based on £1,200 credit limit.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Remember, your interest rate information is in 'My Account'. Just click the 'My Details' tab, and then into 'My APR'.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Buy Now Pay Later

What is Buy Now Pay Later (BNPL)?

BNPL is an interest bearing option that allows you to delay payments on your purchases. The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).

You could delay payment for 6, 9 or 12 months depending on how much you spend.

The delayed payment period and qualifying minimum order value is subject to offer and your account status. If you are eligible for BNPL your offer details will be confirmed in checkout.

How is interest calculated?

Interest is calculated from date of order and compounded daily. The interest will be added to your account as a lump sum at the end of the delayed payment period. This means you will pay interest on interest.

How do I avoid paying interest?

You can avoid all of the interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments. Making partial payments without clearing the cash price in full will reduce the amount of interest charged at the end of the delayed payment period.

Remember, if you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.

How do I make a BNPL payment?

To make a full or partial payment simply log into your account. You can allocate your payment to the specific BNPL you wish to pay off. Alternatively, you can call us.

What happens after the delayed payment period?

If you have paid the cash price in full before the end of the delayed payment period, you will not pay any interest.

If you have not paid the cash price in full or have only made a partial payment, a lump sum of interest will be charged to your account. Any outstanding balance plus the interest will now become payable.

As the outstanding balance, plus the interest now form part of your payable balance they will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request every month and cannot be repaid using Take 3.

What is excluded from BNPL?

The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.

Do I still have to pay my monthly minimum payment?

Yes, allocating payments to BNPL will not cover the minimum payment on your account. If you have a non-BNPL balance, you will still need to make at least your minimum payment as shown on your statement.