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Up to 40% off

Baby & Kids, Egg, Friends, iCandy, UNDER ARMOUR

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Kids Clothes132

Kids Footwear11

Pushchairs & Accessories102

Bathtime & Changing16

Feeding & Weaning2

Car Seats & Accessories3

Travel Essentials13

Kids Accessories5

A

Abercrombie & Fitch42

adidas Originals241

adidas Sportswear293

B

Brand Threads65

C

Calvin Klein Jeans71

CHELSEA PEERS11

Chi Chi London1

Clair De Lune57

D

Disney Lilo & Stitch6

Disney Moana 21

Disney Princess2

E

EA7 Emporio Armani10

F

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H

I

J

Jack & Jones Junior94

Jack & Jones Mini15

JoJo Maman Bebe75

Joma Jewellery5

Juicy Couture15

K

K-Pop Demon Hunters2

L

Lily and Lionel2

Little Acorns28

Lord of the Rings6

Love To Dream24

M

Mamas & Papas405

Michelle Keegan2

Mini V by Very11

N

New Look 915225

O

P

Paul Smith Junior18

Polo Ralph Lauren121

Q

R

River Island209

River Island Baby16

River Island Mini65

S

Silver Cross126

Sonic the Hedgehog3

Spongebob Squarepants1

T

The Little Linen Company2

The Love Collection37

THE NORTH FACE84

The Very Collection1000

Tommee Tippee39

Tommy Hilfiger200

Turtledove London71

Tutti Bambini129

U

UNDER ARMOUR148

V

W

Winnie The Pooh3

Y

Z

£250 - £50016

£750 - £10008

£1000 and more69

Travel Systems66

Buggies & Strollers15

Under Armour Surge4

5 out of 5 stars

4 out of 5 stars

3 out of 5 stars

F - Standard Fit5

Adjustable Handle Height86

Parent Facing79

Compatible with Carrycot79

Compatible with Car Seat79

Page 1. Results: 1 to 30 (of 273)

Results: 1 - 30 (of 273)

Number of results per page

30products per page

96products per page

iCandy Pip Stroller - Latte

Pip Stroller - Latte

Current sale price is £364

(Save £65)

Regular price was £429

3 out of 5 stars

2 reviews

UNDER ARMOUR Junior Boys Training Vanish Energy Short Sleeve T-Shirt - Blue

Junior Boys Training Vanish Energy Short Sleeve T-Shirt - Blue

Current sale price is £19

(Save £5)

Regular price was £24

4 out of 5 stars

1 review

UNDER ARMOUR Boys Knit Track Suit - Black

Boys Knit Track Suit - Black

Current sale price is £40

(Save £10)

Regular price was £50

4.5 out of 5 stars

48 reviews

iCandy Lime Travel System - Charcoal

Lime Travel System - Charcoal

Current sale price is £749

(Save £250)

Regular price was £999

iCandy Pip Stroller - Black

Pip Stroller - Black

Current sale price is £364

(Save £65)

Regular price was £429

UNDER ARMOUR Boys Football Challenger Short - Black

Boys Football Challenger Short - Black

Current sale price is £12

(Save £3)

Regular price was £15

UNDER ARMOUR Junior Girls Surge 4 Trainers - Grey

Junior Girls Surge 4 Trainers - Grey

Current sale price is £30

(Save £8)

Regular price was £38

4.7 out of 5 stars

31 reviews

Kids Boys Big Logo Set - Black

Current sale price is £23

(Save £1.50)

Regular price was £24.50

Junior Boys Tech Logo Shorts - Black/Grey

Current sale price is £14

(Save £4)

Regular price was £18

4.9 out of 5 stars

87 reviews

UNDER ARMOUR Junior Boys Training Tech Short Sleeve Crew Neck T-Shirt - Blue

Junior Boys Training Tech Short Sleeve Crew Neck T-Shirt - Blue

£21

4.9 out of 5 stars

28 reviews

UNDER ARMOUR Junior Boys Training Tech Woven Short - Black

Junior Boys Training Tech Woven Short - Black

Current sale price is £16.25

(Save £4.75)

Regular price was £21

4.8 out of 5 stars

13 reviews

UNDER ARMOUR Junior Boys Training Tech Utility Woven Shorts - Black

Junior Boys Training Tech Utility Woven Shorts - Black

Current sale price is £17

(Save £8)

Regular price was £25

5 out of 5 stars

1 review

UNDER ARMOUR Kids Surge 4 AC Trainers - Black/White

Kids Surge 4 AC Trainers - Black/White

Current sale price is £21

(Save £11)

Regular price was £32

4.7 out of 5 stars

67 reviews

UNDER ARMOUR Junior Boys Training Tech Woven Short - Black

Junior Boys Training Tech Woven Short - Black

£25

UNDER ARMOUR Junior Boys Training Tech Utility Short - Navy

Junior Boys Training Tech Utility Short - Navy

£25

iCandy Pip Stroller - Sage

Pip Stroller - Sage

Current sale price is £364

(Save £65)

Regular price was £429

5 out of 5 stars

1 review

UNDER ARMOUR Kids Boys Surge 4 Ac Trainers - Black/black

Kids Boys Surge 4 Ac Trainers - Black/black

Current sale price is £21

(Save £11)

Regular price was £32

4.7 out of 5 stars

66 reviews

UNDER ARMOUR Junior Boys Training Icon Knit Tracksuit - Green

Junior Boys Training Icon Knit Tracksuit - Green

Current sale price is £37

(Save £18)

Regular price was £55

UNDER ARMOUR Junior Boys Training - Blue

Junior Boys Training - Blue

Current sale price is £14

(Save £3)

Regular price was £17

4.9 out of 5 stars

17 reviews

UNDER ARMOUR Junior Boys Running Surge 4 Trainers - Black/White

Junior Boys Running Surge 4 Trainers - Black/White

Current sale price is £26

(Save £12)

Regular price was £38

4.8 out of 5 stars

66 reviews

UNDER ARMOUR Junior Girls Training Tech Play Up Shorts - Black

Junior Girls Training Tech Play Up Shorts - Black

Current sale price is £10

(Save £8)

Regular price was £18

4.8 out of 5 stars

33 reviews

UNDER ARMOUR Junior Boys Training Icon Knit Tracksuit - Green

Junior Boys Training Icon Knit Tracksuit - Green

Current sale price is £42.75

(Save £12.25)

Regular price was £55

UNDER ARMOUR Junior Boys Training Tech Short Sleeve Crew Neck T-Shirt - Black

Junior Boys Training Tech Short Sleeve Crew Neck T-Shirt - Black

Current sale price is £17

(Save £8)

Regular price was £25

UNDER ARMOUR Junior Boys Training Rival Knit Tracksuit - Black

Junior Boys Training Rival Knit Tracksuit - Black

Current sale price is £42.75

(Save £12.25)

Regular price was £55

UNDER ARMOUR Junior Boys Icon Knit Tracksuit - Black - Black / Castlerock / White

Junior Boys Icon Knit Tracksuit - Black - Black / Castlerock / White

Current sale price is £44

(Save £11)

Regular price was £55

5 out of 5 stars

2 reviews

UNDER ARMOUR Junior Boys Training Icon Knit Tracksuit - Blue

Junior Boys Training Icon Knit Tracksuit - Blue

Current sale price is £42.75

(Save £12.25)

Regular price was £55

UNDER ARMOUR Junior Boys Training Tech Utility Short Sleeve T-Shirt - Orange

Junior Boys Training Tech Utility Short Sleeve T-Shirt - Orange

Current sale price is £19.50

(Save £5.50)

Regular price was £25

UNDER ARMOUR Junior Boys Training Tech Woven Short - Black

Junior Boys Training Tech Woven Short - Black

Current sale price is £16.50

(Save £4.50)

Regular price was £21

4.7 out of 5 stars

62 reviews

UNDER ARMOUR Junior Boys Training Rival Knit Tracksuit - Grey

Junior Boys Training Rival Knit Tracksuit - Grey

£55

5 out of 5 stars

1 review

UNDER ARMOUR Junior Boys Training Rival Woven Jacket - Black

Junior Boys Training Rival Woven Jacket - Black

Current sale price is £22

(Save £23)

Regular price was £45

4.8 out of 5 stars

10 reviews

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Results: 1 - 30 (of 273)

Number of results per page

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96products per page

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Very Pay credit provided, subject to credit and account status, by Shop Direct Finance Company Limited. Registered office: First Floor, Skyways House, Speke Road, Speke, Liverpool, L70 1AB. Registered number: 4660974. Authorised and regulated by the Financial Conduct Authority. Over 18's only.

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© The Very Group Limited. All Rights Reserved.

Shop Direct Home Shopping Limited. Registered number: 4663281. Registered office: 1st Floor, Skyways House, Speke Road, Speke, Liverpool L70 1AB.

Very Pay

Up to 30% off your first credit order!

What you need to know
Apply for Very Pay and enter WELCOME at the checkout. 30% off Clothing & Footwear and 20% off all other departments.

<COPY/PASTE WELCOME>

Representative 44.9% APR variable

Excludes iPad Air M4, Samsung S26 range, PlayStation 5 consoles, Nintendo Switch 2 consoles, Xbox consoles, iPhone 17 range, Apple Mac Lines, all egg items, Omni by Target Darts, digital downloads, insurance, delivery & installation. Cannot be used with other offers. Over 18 only.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Representative Example:

Representative 44.9% APR variable

(interest rate 44.9% p.a. variable). Based on £1,200 credit limit.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Remember, your interest rate information is in 'My Account'. Just click the 'My Details' tab, and then into 'My APR'.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Buy Now Pay Later

What is Buy Now Pay Later (BNPL)?

BNPL is an interest bearing option that allows you to delay payments on your purchases. The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).

You could delay payment for 6, 9 or 12 months depending on how much you spend.

The delayed payment period and qualifying minimum order value is subject to offer and your account status. If you are eligible for BNPL your offer details will be confirmed in checkout.

How is interest calculated?

Interest is calculated from date of order and compounded daily. The interest will be added to your account as a lump sum at the end of the delayed payment period. This means you will pay interest on interest.

How do I avoid paying interest?

You can avoid all of the interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments. Making partial payments without clearing the cash price in full will reduce the amount of interest charged at the end of the delayed payment period.

Remember, if you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.

How do I make a BNPL payment?

To make a full or partial payment simply log into your account. You can allocate your payment to the specific BNPL you wish to pay off. Alternatively, you can call us.

What happens after the delayed payment period?

If you have paid the cash price in full before the end of the delayed payment period, you will not pay any interest.

If you have not paid the cash price in full or have only made a partial payment, a lump sum of interest will be charged to your account. Any outstanding balance plus the interest will now become payable.

As the outstanding balance, plus the interest now form part of your payable balance they will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request every month and cannot be repaid using Take 3.

What is excluded from BNPL?

The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.

Do I still have to pay my monthly minimum payment?

Yes, allocating payments to BNPL will not cover the minimum payment on your account. If you have a non-BNPL balance, you will still need to make at least your minimum payment as shown on your statement.

Take 3

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.
Representative 44.9% APR variable

Take 3

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.