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Free home delivery on orders £75+

Free returns

Shop the brands you love

Pay later with Very Pay

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Free home delivery on orders £75+

Free returns

Shop the brands you love

Pay later with Very Pay

Shop Black Friday Deals

Shop Black Friday Deals

Free delivery

Free standard home delivery on orders £75+

Expected delivery: Usually within 3-5 days (excluding Sundays and bank holidays).

Excludes large items.

Standard home delivery £3.99 on orders less than £75.

Extra 10% off

Get an extra 10% off selected Black Friday products when you enter code EXTRA at checkout. Offer ends 18/11/2026.

Product Insurance and delivery/installation charges are excluded from the offer. The code cannot be used in conjunction with any other promotional code.

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Health & Beauty58

Integrated Timer5

Electric Toothbrushes36

Toothbrush Heads26

£100 - £25011

£750 - £10001

5 out of 5 stars

4 out of 5 stars

3 out of 5 stars

1 out of 5 stars

All Black Friday Deals11

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Results: 1 - 30 (of 58)

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Oral-B iO2 Electric Toothbrush , Christmas Edition , Night Black ,4 Brush Heads , Travel Case

Black Friday Price Promise >

iO2 Electric Toothbrush , Christmas Edition , Night Black ,4 Brush Heads , Travel Case

Current sale price is £45

Regular price was £100

(Save £55)

4.9 out of 5 stars

40 reviews

Oral-B iO9 Black Oynx Electric Toothbrush + Charging Travel Case

iO9 Black Oynx Electric Toothbrush + Charging Travel Case

Current sale price is £170

Regular price was £500

(Save £330)

4.9 out of 5 stars

149 reviews

Oral-B iO3 Matt Black & Ice Blue Electric Toothbrush Duo Pack

iO3 Matt Black & Ice Blue Electric Toothbrush Duo Pack

£260

4.4 out of 5 stars

8 reviews

Oral-B iO6 Black Lava Electric Toothbrush + Travel Case

Extra 10% off: code EXTRA

iO6 Black Lava Electric Toothbrush + Travel Case

Current sale price is £105

Regular price was £300

(Save £195)

4.1 out of 5 stars

21 reviews

Oral-B iO6 Pink Sand Electric Toothbrush + Travel Case

iO6 Pink Sand Electric Toothbrush + Travel Case

Current sale price is £99

Regular price was £300

(Save £201)

4.7 out of 5 stars

152 reviews

Oral-B iO3 Blush Pink + Travel Case

iO3 Blush Pink + Travel Case

£160

1 out of 5 stars

1 review

Oral-B iO6 Black Lava & Pink Sand Electric Toothbrush Duo Pack

iO6 Black Lava & Pink Sand Electric Toothbrush Duo Pack

£480

4.5 out of 5 stars

20 reviews

Oral-B iO3 Electric Toothbrush , Christmas Edition , Matt Black ,4 Brush Heads , Travel Case

Black Friday Price Promise >

iO3 Electric Toothbrush , Christmas Edition , Matt Black ,4 Brush Heads , Travel Case

Current sale price is £60

Regular price was £160

(Save £100)

4.8 out of 5 stars

68 reviews

Oral-B Vitality Pro Black Electric Toothbrush

Vitality Pro Black Electric Toothbrush

Current sale price is £24

Regular price was £50

(Save £26)

3.7 out of 5 stars

19 reviews

Oral-B iO10 Cosmic Black Special Edition

iO10 Cosmic Black Special Edition

£800

5 out of 5 stars

3 reviews

Oral-B iO2 Night Black & Calm Pink Electric Toothbrushes

iO2 Night Black & Calm Pink Electric Toothbrushes

Current sale price is £65

Regular price was £170

(Save £105)

4.9 out of 5 stars

12 reviews

Oral-B iO2 Calm Pink Electric Toothbrush

iO2 Calm Pink Electric Toothbrush

£100

5 out of 5 stars

2 reviews

Oral-B iO Ultimate Clean White 4ct

iO Ultimate Clean White 4ct

£54

3.8 out of 5 stars

5 reviews

Oral-B Vitality Pro Black & Lilac Electric Toothbrush Duo Pack

Black Friday Price Promise >

Vitality Pro Black & Lilac Electric Toothbrush Duo Pack

Current sale price is £36

Regular price was £80

(Save £44)

3.9 out of 5 stars

60 reviews

Oral-B iO Kids Disney Angel - Lilo & Stitch - Electric Toothbrush, 1 Toothbrush Head, 1 Travel Case

iO Kids Disney Angel - Lilo & Stitch - Electric Toothbrush, 1 Toothbrush Head, 1 Travel Case

£100

5 out of 5 stars

63 reviews

Oral-B iO10 Stardust White Electric Toothbrush + Charging Travel Case

Extra 10% off: code EXTRA

iO10 Stardust White Electric Toothbrush + Charging Travel Case

Current sale price is £280

Regular price was £800

(Save £520)

5 out of 5 stars

5 reviews

Oral-B iO Radiant White 4ct

iO Radiant White 4ct

Current sale price is £25

Regular price was £54

(Save £29)

4.6 out of 5 stars

45 reviews

Oral-B iO2 Calm Pink Electric Toothbrush + Travel Case

iO2 Calm Pink Electric Toothbrush + Travel Case

£100

4.1 out of 5 stars

20 reviews

Oral-B iO2 Night Black Electric Toothbrush

iO2 Night Black Electric Toothbrush

£100

5 out of 5 stars

1 review

Oral-B iO Kids Disney Stitch Electric Toothbrush, 1 Toothbrush Head, 1 Travel Case

iO Kids Disney Stitch Electric Toothbrush, 1 Toothbrush Head, 1 Travel Case

£100

5 out of 5 stars

63 reviews

Oral-B iO Gentle Clean Black 4ct

iO Gentle Clean Black 4ct

£54

4.8 out of 5 stars

4 reviews

Oral-B iO9 Rose Quartz Electric Toothbrush + Charging Travel Case

Black Friday Price Promise >

iO9 Rose Quartz Electric Toothbrush + Charging Travel Case

Current sale price is £160

Regular price was £500

(Save £340)

4.9 out of 5 stars

149 reviews

Oral-B Cross Action 8ct

Cross Action 8ct

£35.99

5 out of 5 stars

2 reviews

Oral-B Vitality Pro Lilac Electric Toothbrush

Vitality Pro Lilac Electric Toothbrush

Current sale price is £24

Regular price was £50

(Save £26)

3.6 out of 5 stars

16 reviews

Oral-B iO3 Matt Black Electric Toothbrush

Black Friday Price Promise >

iO3 Matt Black Electric Toothbrush

Current sale price is £60

Regular price was £160

(Save £100)

4.6 out of 5 stars

11 reviews

Oral-B iO Ultimate Clean Black 4ct

Black Friday Price Promise >

iO Ultimate Clean Black 4ct

Current sale price is £25

Regular price was £54

(Save £29)

5 out of 5 stars

7 reviews

Oral-B iO2 Forest Green Electric Toothbrush

iO2 Forest Green Electric Toothbrush

£100

5 out of 5 stars

1 review

Oral-B Vitality Pro Blue Electric Toothbrush

Vitality Pro Blue Electric Toothbrush

Current sale price is £24.99

Regular price was £50

(Save £25.01)

3.4 out of 5 stars

16 reviews

Oral-B Pro Kids Spider-Man Electric Toothbrush + Travel Case

Pro Kids Spider-Man Electric Toothbrush + Travel Case

Current sale price is £25

Regular price was £50

(Save £25)

4.8 out of 5 stars

8 reviews

Oral-B Pro Kids Frozen Electric Toothbrush + Travel Case

Pro Kids Frozen Electric Toothbrush + Travel Case

Current sale price is £25

Regular price was £50

(Save £25)

4.4 out of 5 stars

11 reviews

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Very Pay credit provided, subject to credit and account status, by Shop Direct Finance Company Limited. Registered office: First Floor, Skyways House, Speke Road, Speke, Liverpool, L70 1AB. Registered number: 4660974. Authorised and regulated by the Financial Conduct Authority. Over 18's only.

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© The Very Group Limited. All Rights Reserved.

Shop Direct Home Shopping Limited. Registered number: 4663281. Registered office: 1st Floor, Skyways House, Speke Road, Speke, Liverpool L70 1AB.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Representative Example:

Representative 44.9% APR variable

(interest rate 44.9% p.a. variable). Based on £1,200 credit limit.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Remember, your interest rate information is in 'My Account'. Just click the 'My Details' tab, and then into 'My APR'.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Buy Now Pay Later

What is Buy Now Pay Later (BNPL)?

BNPL is an interest bearing option that allows you to delay payments on your purchases. The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).

You could delay payment for 6, 9 or 12 months depending on how much you spend.

The delayed payment period and qualifying minimum order value is subject to offer and your account status. If you are eligible for BNPL your offer details will be confirmed in checkout.

How is interest calculated?

Interest is calculated from date of order and compounded daily. The interest will be added to your account as a lump sum at the end of the delayed payment period. This means you will pay interest on interest.

How do I avoid paying interest?

You can avoid all of the interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments. Making partial payments without clearing the cash price in full will reduce the amount of interest charged at the end of the delayed payment period.

Remember, if you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.

How do I make a BNPL payment?

To make a full or partial payment simply log into your account. You can allocate your payment to the specific BNPL you wish to pay off. Alternatively, you can call us.

What happens after the delayed payment period?

If you have paid the cash price in full before the end of the delayed payment period, you will not pay any interest.

If you have not paid the cash price in full or have only made a partial payment, a lump sum of interest will be charged to your account. Any outstanding balance plus the interest will now become payable.

As the outstanding balance, plus the interest now form part of your payable balance they will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request every month and cannot be repaid using Take 3.

What is excluded from BNPL?

The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.

Do I still have to pay my monthly minimum payment?

Yes, allocating payments to BNPL will not cover the minimum payment on your account. If you have a non-BNPL balance, you will still need to make at least your minimum payment as shown on your statement.

Take 3

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.
Representative 44.9% APR variable

Take 3

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.