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Free home delivery on orders £75+

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Free home delivery on orders £75+

Free returns

Shop the brands you love

Pay later with Very Pay

Shop Black Friday Deals

Shop Black Friday Deals

Free delivery

Free standard home delivery on orders £75+

Expected delivery: Usually within 3-5 days (excluding Sundays and bank holidays).

Excludes large items.

Standard home delivery £3.99 on orders less than £75.

Extra 10% off

Get an extra 10% off selected Black Friday products when you enter code EXTRA at checkout. Offer ends 18/11/2026.

Product Insurance and delivery/installation charges are excluded from the offer. The code cannot be used in conjunction with any other promotional code.

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Sekonda

Sekonda, Stainless Steel

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Sekonda Womens Connect Smart Watch with Extra Strap - Rose Gold

Extra 10% off: code EXTRA

Womens Connect Smart Watch with Extra Strap - Rose Gold

Current sale price is £72

Regular price was £99.99

(Save £27.99)

Sekonda Womens Silver Stainless Steel Analogue Watch

Black Friday Price Promise >

Womens Silver Stainless Steel Analogue Watch

Current sale price is £32

Regular price was £45

(Save £13)

3 out of 5 stars

1 review

Sekonda Womens Classic Stainless Steel Bracelet Watch With Champagne Dial Analogue Gift Set - Gold

Extra 10% off: code EXTRA

Womens Classic Stainless Steel Bracelet Watch With Champagne Dial Analogue Gift Set - Gold

Current sale price is £61

Regular price was £79

(Save £18)

5 out of 5 stars

1 review

Sekonda Mens Active Plus Gold Stainless Steel Bracelet Smart Watch

Extra 10% off: code EXTRA

Mens Active Plus Gold Stainless Steel Bracelet Smart Watch

Current sale price is £84

Regular price was £99.99

(Save £15.99)

4 out of 5 stars

3 reviews

Sekonda Chronograph Stainless Steel Mens Watch

Extra 10% off: code EXTRA

Chronograph Stainless Steel Mens Watch

Current sale price is £47

Regular price was £60

(Save £13)

5 out of 5 stars

5 reviews

Sekonda Ladies Monica Two Tone Alloy Bracelet with White Dial Watch

Ladies Monica Two Tone Alloy Bracelet with White Dial Watch

£59.99

4.3 out of 5 stars

9 reviews

Sekonda Womens Connect Silver Stainless Steel Mesh Bracelet Smart Watch

Extra 10% off: code EXTRA

Womens Connect Silver Stainless Steel Mesh Bracelet Smart Watch

Current sale price is £72

Regular price was £90

(Save £18)

3.8 out of 5 stars

6 reviews

Sekonda Ladies Taylor Silver Stainless Steel Bracelet with Light Green Dial Watch

Extra 10% off: code EXTRA

Ladies Taylor Silver Stainless Steel Bracelet with Light Green Dial Watch

Current sale price is £36

Regular price was £49.99

(Save £13.99)

4.2 out of 5 stars

9 reviews

Sekonda Ladies Silver Stainless Steel Bracelet with Rose Dial Watch

Extra 10% off: code EXTRA

Ladies Silver Stainless Steel Bracelet with Rose Dial Watch

Current sale price is £36

Regular price was £49.99

(Save £13.99)

3.8 out of 5 stars

9 reviews

Sekonda Womens Riley Two Tone Stainless Steel Bracelet with Silver Dial Analogue Watch

Extra 10% off: code EXTRA

Womens Riley Two Tone Stainless Steel Bracelet with Silver Dial Analogue Watch

Current sale price is £47

Regular price was £59.99

(Save £12.99)

3 out of 5 stars

2 reviews

Sekonda Mens Active Plus Silver Stainless Steel Bracelet Smart Watch

Extra 10% off: code EXTRA

Mens Active Plus Silver Stainless Steel Bracelet Smart Watch

Current sale price is £84

Regular price was £99.99

(Save £15.99)

3.7 out of 5 stars

6 reviews

Sekonda Unisex Motion Lux Silver Stainless Steel LCD Dial Smartwatch - Multi

Unisex Motion Lux Silver Stainless Steel LCD Dial Smartwatch - Multi

£59.99

Sekonda Mens Active Plus Black Stainless Steel Bracelet Smart Watch

Extra 10% off: code EXTRA

Mens Active Plus Black Stainless Steel Bracelet Smart Watch

Current sale price is £84

Regular price was £99.99

(Save £15.99)

4 out of 5 stars

8 reviews

Sekonda Womens Francis Two Tone Stainless Steel Bracelet with Champagne Dial Analogue Watch

Womens Francis Two Tone Stainless Steel Bracelet with Champagne Dial Analogue Watch

£54.99

5 out of 5 stars

1 review

Sekonda Men's Silver Stainless Steel Bracelet with Blue Dial Watch

Men's Silver Stainless Steel Bracelet with Blue Dial Watch

£39.99

4.6 out of 5 stars

15 reviews

Sekonda Ladies Joanne Gold Alloy Bracelet with Champagne Dial Watch

Ladies Joanne Gold Alloy Bracelet with Champagne Dial Watch

£69.99

5 out of 5 stars

3 reviews

Sekonda Mens Octaire Gold Stainless Steel Strap with Silver White Dial Analogue Watch

Mens Octaire Gold Stainless Steel Strap with Silver White Dial Analogue Watch

£64.99

Sekonda Womens Francis Silver Stainless Steel Bracelet with Blue Dial Analogue Watch

Womens Francis Silver Stainless Steel Bracelet with Blue Dial Analogue Watch

£49.99

Sekonda Mens Rene Silver Stainless Steel Strap with White Dial Analogue Watch

Mens Rene Silver Stainless Steel Strap with White Dial Analogue Watch

£64.99

Sekonda Womens Francis Silver Stainless Steel Bracelet with Multicolour Dial Analogue Watch

Womens Francis Silver Stainless Steel Bracelet with Multicolour Dial Analogue Watch

£49.99

3 out of 5 stars

1 review

Sekonda Stainless Steel Ladies Watch

Stainless Steel Ladies Watch

£75

4 out of 5 stars

1 review

Sekonda Men's Maverick Stainless Steel Bracelet Watch

Extra 10% off: code EXTRA

Men's Maverick Stainless Steel Bracelet Watch

Current sale price is £47

Regular price was £64.99

(Save £17.99)

Sekonda Ladies Victoria Silver Stainless Steel Bracelet with Blue Dial Watch

Ladies Victoria Silver Stainless Steel Bracelet with Blue Dial Watch

£59.99

3 out of 5 stars

4 reviews

Sekonda Circuit Gold Stainless Steel Bracelet Chronograph Watch

Extra 10% off: code EXTRA

Circuit Gold Stainless Steel Bracelet Chronograph Watch

Current sale price is £65

Regular price was £89.99

(Save £24.99)

Sekonda Womens Flex Plus Rose Gold Stainless Steel Bracelet Smartwatch

Womens Flex Plus Rose Gold Stainless Steel Bracelet Smartwatch

£79.99

3 out of 5 stars

1 review

Sekonda Men's Riley Two Tone Stainless Steel Bracelet with Blue Dial Watch

Extra 10% off: code EXTRA

Men's Riley Two Tone Stainless Steel Bracelet with Blue Dial Watch

Current sale price is £47

Regular price was £64.99

(Save £17.99)

4 out of 5 stars

2 reviews

Sekonda Ocean Silver Stainless Steel Bracelet Analogue Watch

Ocean Silver Stainless Steel Bracelet Analogue Watch

£54.99

5 out of 5 stars

1 review

Sekonda Mens Octaire Silver Stainless Steel Bracelet with Blue Dial Analogue Watch

Mens Octaire Silver Stainless Steel Bracelet with Blue Dial Analogue Watch

£59.99

Sekonda His/Hers Taylor Two Tone Stainless Steel Bracelet with Black and Silver Dial Analogue Watch Gift Set

Extra 10% off: code EXTRA

His/Hers Taylor Two Tone Stainless Steel Bracelet with Black and Silver Dial Analogue Watch Gift Set

Current sale price is £90

Regular price was £124.99

(Save £34.99)

Sekonda Mens Taylor Silver Stainless Steel Bracelet 41mm Analogue Watch

Mens Taylor Silver Stainless Steel Bracelet 41mm Analogue Watch

£54.99

5 out of 5 stars

2 reviews

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Very Pay credit provided, subject to credit and account status, by Shop Direct Finance Company Limited. Registered office: First Floor, Skyways House, Speke Road, Speke, Liverpool, L70 1AB. Registered number: 4660974. Authorised and regulated by the Financial Conduct Authority. Over 18's only.

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© The Very Group Limited. All Rights Reserved.

Shop Direct Home Shopping Limited. Registered number: 4663281. Registered office: 1st Floor, Skyways House, Speke Road, Speke, Liverpool L70 1AB.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Representative Example:

Representative 44.9% APR variable

(interest rate 44.9% p.a. variable). Based on £1,200 credit limit.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Remember, your interest rate information is in 'My Account'. Just click the 'My Details' tab, and then into 'My APR'.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Buy Now Pay Later

What is Buy Now Pay Later (BNPL)?

BNPL is an interest bearing option that allows you to delay payments on your purchases. The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).

You could delay payment for 6, 9 or 12 months depending on how much you spend.

The delayed payment period and qualifying minimum order value is subject to offer and your account status. If you are eligible for BNPL your offer details will be confirmed in checkout.

How is interest calculated?

Interest is calculated from date of order and compounded daily. The interest will be added to your account as a lump sum at the end of the delayed payment period. This means you will pay interest on interest.

How do I avoid paying interest?

You can avoid all of the interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments. Making partial payments without clearing the cash price in full will reduce the amount of interest charged at the end of the delayed payment period.

Remember, if you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.

How do I make a BNPL payment?

To make a full or partial payment simply log into your account. You can allocate your payment to the specific BNPL you wish to pay off. Alternatively, you can call us.

What happens after the delayed payment period?

If you have paid the cash price in full before the end of the delayed payment period, you will not pay any interest.

If you have not paid the cash price in full or have only made a partial payment, a lump sum of interest will be charged to your account. Any outstanding balance plus the interest will now become payable.

As the outstanding balance, plus the interest now form part of your payable balance they will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request every month and cannot be repaid using Take 3.

What is excluded from BNPL?

The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.

Do I still have to pay my monthly minimum payment?

Yes, allocating payments to BNPL will not cover the minimum payment on your account. If you have a non-BNPL balance, you will still need to make at least your minimum payment as shown on your statement.

Take 3

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.
Representative 44.9% APR variable

Take 3

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.