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Free home delivery on orders £75+

Free returns

Shop the brands you love

Pay later with Very Pay

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Free standard home delivery on orders £75+

Expected delivery: Usually within 3-5 days (excluding Sundays and bank holidays).

Excludes large items.

Standard home delivery £3.99 on orders less than £75.

Extra 10% off

Get an extra 10% off selected Black Friday products when you enter code EXTRA at checkout. Offer ends 18/11/2026.

Product Insurance and delivery/installation charges are excluded from the offer. The code cannot be used in conjunction with any other promotional code.

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Page 1. Results: 1 to 30 (of 156)

Results: 1 - 30 (of 156)

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Tonies Toniebox 2 Sky Blue Starter Set with Creative Tonie

Black Friday Price Promise >

Toniebox 2 Sky Blue Starter Set with Creative Tonie

Current sale price is £87.99

Regular price was £109.99

(Save £22)

5 out of 5 stars

3 reviews

VTech Baby Dash 'n' Deliver Scooter

Dash 'n' Deliver Scooter

£9.99

5 out of 5 stars

1 review

Tonies Toniebox 2 Cloud Pink Starter Set with Creative Tonie

Black Friday Price Promise >

Toniebox 2 Cloud Pink Starter Set with Creative Tonie

Current sale price is £87.99

Regular price was £109.99

(Save £22)

5 out of 5 stars

3 reviews

Fisher-Price Little People Disney & Pixar Toy Story Andy’s Room Toddler Playset

Fisher-Price Little People

Disney & Pixar Toy Story Andy’s Room Toddler Playset

Current sale price is £20.99

Regular price was £32.99

(Save £12)

5 out of 5 stars

2 reviews

Melissa & Doug Ms. Rachel Wooden Learning Blocks + Activity Cards

Ms. Rachel Wooden Learning Blocks + Activity Cards

Current sale price is £16.99

Regular price was £19.99

(Save £3)

5 out of 5 stars

8 reviews

Fisher-Price Laugh & Learn 2-in-1 Vacuum Toddler Musical Learning Toy - Multilanguage Version

Laugh & Learn 2-in-1 Vacuum Toddler Musical Learning Toy - Multilanguage Version

Current sale price is £19.99

Regular price was £28.99

(Save £9)

5 out of 5 stars

12 reviews

rucomfy Kids Snuggle Chair Beanbag

+1 colour

Available in pink, oat, green, grey coloursAvailable in pink, oat, green, grey coloursAvailable in pink, oat, green, grey coloursAvailable in pink, oat, green, grey coloursAvailable in pink, oat, green, grey colours

Kids Snuggle Chair Beanbag

Current sale price is £45

Regular price was £60

(Save £15)

5 out of 5 stars

2 reviews

Disney Baby Battery-Powered Storytime Projector Plus 2.0

Baby Battery-Powered Storytime Projector Plus 2.0

Current sale price is £29.99

Regular price was £39.99

(Save £10)

5 out of 5 stars

1 review

Minnie Mouse Light-Up Groom & Go Pet Salon Playset

Black Friday Price Promise >

Light-Up Groom & Go Pet Salon Playset

Current sale price is £55.99

Regular price was £69.99

(Save £14)

5 out of 5 stars

18 reviews

XOOTZ Rechargeable Dizzy Dodger Bumper Car Ride-On

Black Friday Price Promise >

Rechargeable Dizzy Dodger Bumper Car Ride-On

Current sale price is £83.99

Regular price was £129.99

(Save £46)

5 out of 5 stars

3 reviews

Tonies Toniebox 2 Sunset Red Starter Set Creative Tonie Rubie

Black Friday Price Promise >

Toniebox 2 Sunset Red Starter Set Creative Tonie Rubie

Current sale price is £87.99

Regular price was £109.99

(Save £22)

5 out of 5 stars

1 review

Fisher-Price Little People Little People Smart Stages Light-Up Learning Garage Playset

Fisher-Price Little People

Little People Smart Stages Light-Up Learning Garage Playset

Current sale price is £25

Regular price was £39.99

(Save £14.99)

5 out of 5 stars

31 reviews

Baby Born Lena 36cm

Lena 36cm

Current sale price is £24

Regular price was £29.99

(Save £5.99)

5 out of 5 stars

1 review

Ms Rachel Touch-Activated Speak & Sing Doll

Black Friday Price Promise >

Touch-Activated Speak & Sing Doll

Current sale price is £23.99

Regular price was £29.99

(Save £6)

5 out of 5 stars

71 reviews

Sportspower Fisher Price Toddler Trampoline

Black Friday Price Promise >

Fisher Price Toddler Trampoline

Current sale price is £19.99

Regular price was £39.99

(Save £20)

5 out of 5 stars

1 review

Little Tikes First Dishwasher

Flash Deal ends 15.11.26

First Dishwasher

Current sale price is £42.74

Regular price was £56.99

(Save £14.25)

5 out of 5 stars

2 reviews

VTech Baby Sort & Discover Activity Wagon Pink - Very Exclusive

Extra 10% off: code EXTRA

Sort & Discover Activity Wagon Pink - Very Exclusive

Current sale price is £27.99

Regular price was £34.99

(Save £7)

5 out of 5 stars

1 review

LEGO Duplo Peppa Pig Family House Toy 10467

Peppa Pig Family House Toy 10467

Current sale price is £45

Regular price was £59.99

(Save £14.99)

5 out of 5 stars

11 reviews

VTech Baby Motion-Activated First Steps Baby Walker

Motion-Activated First Steps Baby Walker

Current sale price is £28.99

Regular price was £34.99

(Save £6)

5 out of 5 stars

1 review

Bluey Bluey and Friends Little Library 4 Book Set

Extra 10% off: code EXTRA

Bluey and Friends Little Library 4 Book Set

Current sale price is £8.99

Regular price was £15.99

(Save £7)

5 out of 5 stars

9 reviews

VTech Baby Big Business Baby Desk

Big Business Baby Desk

£29.99

5 out of 5 stars

1 review

VTech Baby Busy Bee Activity Table Pink

Busy Bee Activity Table Pink

Current sale price is £32.99

Regular price was £38.29

(Save £5.30)

5 out of 5 stars

2 reviews

Kinderkraft Aston 2 Plus Tricycle - Malachite Grey

Black Friday Price Promise >

Aston 2 Plus Tricycle - Malachite Grey

Current sale price is £65

Regular price was £75

(Save £10)

5 out of 5 stars

1 review

Fisher-Price Laugh & Learn Smart Stages Light-Up Plush Musical Learning Toy

Laugh & Learn Smart Stages Light-Up Plush Musical Learning Toy

Current sale price is £14.99

Regular price was £22.99

(Save £8)

5 out of 5 stars

10 reviews

Kinderkraft Balance bike 2 Way Next - Candy Mint

Black Friday Price Promise >

Balance bike 2 Way Next - Candy Mint

Current sale price is £26.99

Regular price was £34.99

(Save £8)

5 out of 5 stars

1 review

VTech PAW Patrol Light-Up Missions Pup Pad

Extra 10% off: code EXTRA

PAW Patrol Light-Up Missions Pup Pad

Current sale price is £14.99

Regular price was £21.99

(Save £7)

5 out of 5 stars

2 reviews

VTech Baby Ocean Buddies 3-Mode Musical Toy Set

Ocean Buddies 3-Mode Musical Toy Set

£14.99

5 out of 5 stars

9 reviews

Kinderkraft Cutie Balance Bike - Light Blue

Black Friday Price Promise >

Cutie Balance Bike - Light Blue

Current sale price is £21.99

Regular price was £29.99

(Save £8)

5 out of 5 stars

1 review

Jelly Blox Vehicle Kit - 35 Piece Truck Set

Vehicle Kit - 35 Piece Truck Set

Current sale price is £32.99

Regular price was £38.99

(Save £6)

5 out of 5 stars

1 review

VTech Drill & Learn Toolbox

Drill & Learn Toolbox

Current sale price is £16

Regular price was £19.99

(Save £3.99)

5 out of 5 stars

6 reviews

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Very Pay credit provided, subject to credit and account status, by Shop Direct Finance Company Limited. Registered office: First Floor, Skyways House, Speke Road, Speke, Liverpool, L70 1AB. Registered number: 4660974. Authorised and regulated by the Financial Conduct Authority. Over 18's only.

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Shop Direct Home Shopping Limited. Registered number: 4663281. Registered office: 1st Floor, Skyways House, Speke Road, Speke, Liverpool L70 1AB.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Representative Example:

Representative 44.9% APR variable

(interest rate 44.9% p.a. variable). Based on £1,200 credit limit.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Remember, your interest rate information is in 'My Account'. Just click the 'My Details' tab, and then into 'My APR'.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Buy Now Pay Later

What is Buy Now Pay Later (BNPL)?

BNPL is an interest bearing option that allows you to delay payments on your purchases. The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).

You could delay payment for 6, 9 or 12 months depending on how much you spend.

The delayed payment period and qualifying minimum order value is subject to offer and your account status. If you are eligible for BNPL your offer details will be confirmed in checkout.

How is interest calculated?

Interest is calculated from date of order and compounded daily. The interest will be added to your account as a lump sum at the end of the delayed payment period. This means you will pay interest on interest.

How do I avoid paying interest?

You can avoid all of the interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments. Making partial payments without clearing the cash price in full will reduce the amount of interest charged at the end of the delayed payment period.

Remember, if you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.

How do I make a BNPL payment?

To make a full or partial payment simply log into your account. You can allocate your payment to the specific BNPL you wish to pay off. Alternatively, you can call us.

What happens after the delayed payment period?

If you have paid the cash price in full before the end of the delayed payment period, you will not pay any interest.

If you have not paid the cash price in full or have only made a partial payment, a lump sum of interest will be charged to your account. Any outstanding balance plus the interest will now become payable.

As the outstanding balance, plus the interest now form part of your payable balance they will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request every month and cannot be repaid using Take 3.

What is excluded from BNPL?

The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.

Do I still have to pay my monthly minimum payment?

Yes, allocating payments to BNPL will not cover the minimum payment on your account. If you have a non-BNPL balance, you will still need to make at least your minimum payment as shown on your statement.

Take 3

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.
Representative 44.9% APR variable

Take 3

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.