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Free home delivery on orders £75+

Free returns

Shop the brands you love

Pay later with Very Pay

Use the right and left arrows to scroll through the image carouselPage 1 of 421

Free home delivery on orders £75+

Free returns

Shop the brands you love

Pay later with Very Pay

Shop Black Friday Deals

Shop Black Friday Deals

Free delivery

Free standard home delivery on orders £75+

Expected delivery: Usually within 3-5 days (excluding Sundays and bank holidays).

Excludes large items.

Standard home delivery £3.99 on orders less than £75.

Extra 10% off

Get an extra 10% off selected Black Friday products when you enter code EXTRA at checkout. Offer ends 18/11/2026.

Product Insurance and delivery/installation charges are excluded from the offer. The code cannot be used in conjunction with any other promotional code.

Formal, White gold, £250-£500

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Gifts & Jewellery26

Sterling Silver2

B

C

Created Brilliance1

L

M

T

The Love Collection2

Lab Grown Diamond12

Cubic Zirconia2

£250 - £50026

£500 - £75031

£750 - £100011

£1000 and more17

Diamond Rings17

Engagement Rings15

Eternity Rings8

Gemstone Rings3

Fashion & Dress Rings1

5 out of 5 stars

4 out of 5 stars

3 out of 5 stars

2 out of 5 stars

1 out of 5 stars

All Black Friday Deals22

Page 1. Results: 1 to 26 (of 26)

Results: 1 - 26 (of 26)

Love DIAMOND 9ct White Gold 20 Point Diamond Shaped Eternity Ring

Extra 10% off: code EXTRA

9ct White Gold 20 Point Diamond Shaped Eternity Ring

Current sale price is £414

Regular price was £592

(Save £178)

5 out of 5 stars

23 reviews

Moissanite 33 Point Moissanite 9 Carat White Gold Channel Set Eternity Ring

Extra 10% off: code EXTRA

Available in white gold, gold, one colour coloursAvailable in white gold, gold, one colour coloursAvailable in white gold, gold, one colour coloursAvailable in white gold, gold, one colour coloursAvailable in white gold, gold, one colour colours

33 Point Moissanite 9 Carat White Gold Channel Set Eternity Ring

Current sale price is £399

Regular price was £499

(Save £100)

3.8 out of 5 stars

22 reviews

Love DIAMOND 1.00ct Diamond Solitaire Twist Ring Lab Grown

Black Friday Price Promise >

1.00ct Diamond Solitaire Twist Ring Lab Grown

Current sale price is £425

Regular price was £850

(Save £425)

1 out of 5 stars

1 review

Moissanite Lady Lynsey 9ct Gold 0.33ct Moissanite Eternity Ring

Extra 10% off: code EXTRA

Available in yellow gold, white gold coloursAvailable in yellow gold, white gold coloursAvailable in yellow gold, white gold coloursAvailable in yellow gold, white gold coloursAvailable in yellow gold, white gold colours

Lady Lynsey 9ct Gold 0.33ct Moissanite Eternity Ring

Current sale price is £399

Regular price was £499

(Save £100)

4.4 out of 5 stars

14 reviews

Love DIAMOND 1.00ct Emerald Cut Diamond Solitaire Ring Lab Grown

Black Friday Price Promise >

1.00ct Emerald Cut Diamond Solitaire Ring Lab Grown

Current sale price is £383

Regular price was £850

(Save £467)

Love DIAMOND 1.00ct Diamond Halo Solitaire Ring with Diamond Shoulders Lab Grown

Black Friday Price Promise >

1.00ct Diamond Halo Solitaire Ring with Diamond Shoulders Lab Grown

Current sale price is £500

Regular price was £999

(Save £499)

The Love Collection Lottie 9ct White Gold Natural Green Amethyst Lab Grown Diamond Ring.

Black Friday Price Promise >

The Love Collection

Lottie 9ct White Gold Natural Green Amethyst Lab Grown Diamond Ring.

Current sale price is £500

Regular price was £999

(Save £499)

Beaverbrooks 9ct White Gold Cubic Zirconia Solitaire Ring

9ct White Gold Cubic Zirconia Solitaire Ring

£495

3 out of 5 stars

1 review

Love DIAMOND Natural Black Sapphire and Lab Grown Diamond Ring

Black Friday Price Promise >

Natural Black Sapphire and Lab Grown Diamond Ring

Current sale price is £380

Regular price was £550

(Save £170)

2 out of 5 stars

2 reviews

Love DIAMOND 9 Carat White Gold 20 Points Diamond Solitaire Ring with Diamond Shoulders

Black Friday Price Promise >

9 Carat White Gold 20 Points Diamond Solitaire Ring with Diamond Shoulders

Current sale price is £440

Regular price was £628

(Save £188)

3 out of 5 stars

6 reviews

Love DIAMOND Gracie 9ct White Gold Lab Grown Oval & Emerald Cut Diamond Ring

Black Friday Price Promise >

Gracie 9ct White Gold Lab Grown Oval & Emerald Cut Diamond Ring

Current sale price is £398

Regular price was £795

(Save £397)

3 out of 5 stars

2 reviews

Love DIAMOND 9Ct White Gold Diamond Double Halo Ring

Black Friday Price Promise >

9Ct White Gold Diamond Double Halo Ring

Current sale price is £481.50

Regular price was £849

(Save £367.50)

5 out of 5 stars

4 reviews

Love DIAMOND 0.50ct Oval Double Halo Diamond Dress Ring Lab Grown

Black Friday Price Promise >

0.50ct Oval Double Halo Diamond Dress Ring Lab Grown

Current sale price is £425

Regular price was £850

(Save £425)

Love DIAMOND 0.50ct Pear Shape Cluster Diamond Halo Ring Lab Grown

Black Friday Price Promise >

0.50ct Pear Shape Cluster Diamond Halo Ring Lab Grown

Current sale price is £405

Regular price was £899

(Save £494)

Love DIAMOND 9ct White Gold Eternity Ring

Extra 10% off: code EXTRA

9ct White Gold Eternity Ring

Current sale price is £300

Regular price was £443

(Save £143)

4 out of 5 stars

22 reviews

Love DIAMOND 9Ct Lab-Grown Diamond Emerald Cut Engagement Ring

Extra 10% off: code EXTRA

9Ct Lab-Grown Diamond Emerald Cut Engagement Ring

Current sale price is £489

Regular price was £699

(Save £210)

Love DIAMOND 9Ct White Gold 25 Micro Setting Ring

Extra 10% off: code EXTRA

9Ct White Gold 25 Micro Setting Ring

Current sale price is £487

Regular price was £695

(Save £208)

3.9 out of 5 stars

9 reviews

Love DIAMOND 9Ct White Gold Micro Setting Ring

Black Friday Price Promise >

9Ct White Gold Micro Setting Ring

Current sale price is £396

Regular price was £699

(Save £303)

3.2 out of 5 stars

6 reviews

Created Brilliance Julia Created Brilliance 9ct White Gold 0.32ct Lab Grown Diamond Hoop Earrings

Extra 10% off: code EXTRA

Created Brilliance

Julia Created Brilliance 9ct White Gold 0.32ct Lab Grown Diamond Hoop Earrings

Current sale price is £450

Regular price was £500

(Save £50)

3 out of 5 stars

2 reviews

Love DIAMOND 1.00ct Oval Cut Diamond Ring Lab Grown

Black Friday Price Promise >

1.00ct Oval Cut Diamond Ring Lab Grown

Current sale price is £340

Regular price was £680

(Save £340)

Moissanite 9 Carat White Gold 1 Carat Solitaire Ring

Extra 10% off: code EXTRA

Available in gold, white gold, one colour coloursAvailable in gold, white gold, one colour coloursAvailable in gold, white gold, one colour coloursAvailable in gold, white gold, one colour coloursAvailable in gold, white gold, one colour colours

9 Carat White Gold 1 Carat Solitaire Ring

Current sale price is £452

Regular price was £565

(Save £113)

4.2 out of 5 stars

17 reviews

Love DIAMOND 9Ct White Gold Diamond Cut Ring

Extra 10% off: code EXTRA

9Ct White Gold Diamond Cut Ring

Current sale price is £454

Regular price was £649

(Save £195)

3.8 out of 5 stars

14 reviews

Moissanite 9 Carat White Gold 1 Carat Pendant

Extra 10% off: code EXTRA

9 Carat White Gold 1 Carat Pendant

Current sale price is £360

Regular price was £450

(Save £90)

3.9 out of 5 stars

16 reviews

The Love Collection 9ct White Gold Cubic Zirconia Flower Cluster Ring

The Love Collection

9ct White Gold Cubic Zirconia Flower Cluster Ring

From £299

4.1 out of 5 stars

8 reviews

Beaverbrooks White Gold Crystal Hoop Earrings

White Gold Crystal Hoop Earrings

£325

4.2 out of 5 stars

5 reviews

Beaverbrooks 9ct White Gold Diamond Stud Earrings

9ct White Gold Diamond Stud Earrings

£425

4 out of 5 stars

3 reviews

Page 1. Results: 1 to 26 (of 26)

Results: 1 - 26 (of 26)

Page 1 selected

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Use the right and left arrows to scroll through the image carouselPage 1 of 322

Very Pay credit provided, subject to credit and account status, by Shop Direct Finance Company Limited. Registered office: First Floor, Skyways House, Speke Road, Speke, Liverpool, L70 1AB. Registered number: 4660974. Authorised and regulated by the Financial Conduct Authority. Over 18's only.

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© The Very Group Limited. All Rights Reserved.

Shop Direct Home Shopping Limited. Registered number: 4663281. Registered office: 1st Floor, Skyways House, Speke Road, Speke, Liverpool L70 1AB.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Representative Example:

Representative 44.9% APR variable

(interest rate 44.9% p.a. variable). Based on £1,200 credit limit.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Remember, your interest rate information is in 'My Account'. Just click the 'My Details' tab, and then into 'My APR'.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Buy Now Pay Later

What is Buy Now Pay Later (BNPL)?

BNPL is an interest bearing option that allows you to delay payments on your purchases. The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).

You could delay payment for 6, 9 or 12 months depending on how much you spend.

The delayed payment period and qualifying minimum order value is subject to offer and your account status. If you are eligible for BNPL your offer details will be confirmed in checkout.

How is interest calculated?

Interest is calculated from date of order and compounded daily. The interest will be added to your account as a lump sum at the end of the delayed payment period. This means you will pay interest on interest.

How do I avoid paying interest?

You can avoid all of the interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments. Making partial payments without clearing the cash price in full will reduce the amount of interest charged at the end of the delayed payment period.

Remember, if you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.

How do I make a BNPL payment?

To make a full or partial payment simply log into your account. You can allocate your payment to the specific BNPL you wish to pay off. Alternatively, you can call us.

What happens after the delayed payment period?

If you have paid the cash price in full before the end of the delayed payment period, you will not pay any interest.

If you have not paid the cash price in full or have only made a partial payment, a lump sum of interest will be charged to your account. Any outstanding balance plus the interest will now become payable.

As the outstanding balance, plus the interest now form part of your payable balance they will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request every month and cannot be repaid using Take 3.

What is excluded from BNPL?

The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.

Do I still have to pay my monthly minimum payment?

Yes, allocating payments to BNPL will not cover the minimum payment on your account. If you have a non-BNPL balance, you will still need to make at least your minimum payment as shown on your statement.

Take 3

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.
Representative 44.9% APR variable

Take 3

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.