Menu

Search Very

Search Account Saved Basket

BlackFriday
New In
Christmas
Women
Men
Baby &Kids
Toys
Sports &Travel
Home &Garden
Appliances
Tech &Gaming
Beauty
Gifts &Jewellery
PremiumBrands
Offers
Clearance

Search

Free home delivery on orders £75+

Free returns

Shop the brands you love

Pay later with Very Pay

Use the right and left arrows to scroll through the image carouselPage 1 of 421

Free home delivery on orders £75+

Free returns

Shop the brands you love

Pay later with Very Pay

Shop Black Friday Deals

Shop Black Friday Deals

Free delivery

Free standard home delivery on orders £75+

Expected delivery: Usually within 3-5 days (excluding Sundays and bank holidays).

Excludes large items.

Standard home delivery £3.99 on orders less than £75.

Extra 10% off

Get an extra 10% off selected Black Friday products when you enter code EXTRA at checkout. Offer ends 18/11/2026.

Product Insurance and delivery/installation charges are excluded from the offer. The code cannot be used in conjunction with any other promotional code.

All, 9-12 Months, Unisex

Filter

All Black Friday Deals91

A

B

C

D

F

I

In The Night Garden2

J

K

L

Little Big Friends3

M

Mamas & Papas33

P

Paddington Bear1

S

Sophie La Giraffe1

T

The Very Hungry Caterpillar1

V

W

Winnie The Pooh1

Y

Disney Princess1

In The Night Garden2

Paddington Bear1

Winnie the Pooh1

5 out of 5 stars

4 out of 5 stars

3 out of 5 stars

2 out of 5 stars

1 out of 5 stars

Page 1. Results: 1 to 30 (of 171)

Results: 1 - 30 (of 171)

Number of results per page

30products per page

96products per page

VTech Baby 3-Way Play Discovery Play Centre Activity Cube - Pink

Extra 10% off: code EXTRA

3-Way Play Discovery Play Centre Activity Cube - Pink

Current sale price is £31.99

Regular price was £42.99

(Save £11)

4 out of 5 stars

2 reviews

VTech Baby Dash 'n' Deliver Scooter

Dash 'n' Deliver Scooter

£9.99

5 out of 5 stars

1 review

VTech Baby Light-Up Laptop Big Business Baby Desk Playset - Pink

Flash Deal ends 15.11.26

Light-Up Laptop Big Business Baby Desk Playset - Pink

Current sale price is £22.49

Regular price was £29.99

(Save £7.50)

VTech Baby Discovery Play Centre

Discovery Play Centre

Current sale price is £35.99

Regular price was £41.69

(Save £5.70)

4.2 out of 5 stars

5 reviews

Mamas & Papas Rocking Animal - Stripe

Black Friday Price Promise >

Rocking Animal - Stripe

Current sale price is £59

Regular price was £119

(Save £60)

Yookidoo Urban Gymotion Lay To Sit-Up Playmat

Black Friday Price Promise >

Urban Gymotion Lay To Sit-Up Playmat

Current sale price is £55

Regular price was £65

(Save £10)

Fisher-Price Musical Ball Drop Sit-To-Stand Activity Centre

Musical Ball Drop Sit-To-Stand Activity Centre

Current sale price is £34.99

Regular price was £54.99

(Save £20)

3 out of 5 stars

1 review

Baby Einstein 2-in-1 Activity Jumper - Curiosity Cove

2-in-1 Activity Jumper - Curiosity Cove

£69.99

4.6 out of 5 stars

46 reviews

VTech Baby Interactive First Steps Baby Walker

Black Friday Price Promise >

Interactive First Steps Baby Walker

Current sale price is £28.99

Regular price was £34.99

(Save £6)

Fisher-Price Light-Up Breathing Motion Otter Plush Toy

Light-Up Breathing Motion Otter Plush Toy

£24.99

4.3 out of 5 stars

99 reviews

Smoby Winnie The Pooh 3-In-1 Baby Walker With Plush

Winnie The Pooh 3-In-1 Baby Walker With Plush

£59.99

VTech Baby My 1st Gift Set Pink - Baby Teether & Rattle

Flash Deal ends 15.11.26

My 1st Gift Set Pink - Baby Teether & Rattle

Current sale price is £18.74

Regular price was £19.99

(Save £1.25)

4.9 out of 5 stars

37 reviews

Tutti Bambini Bola Baby Ball Pit - Mushroom

Bola Baby Ball Pit - Mushroom

Current sale price is £69

Regular price was £99

(Save £30)

Ms Rachel Rainbow Colour Sorter Toy

Rainbow Colour Sorter Toy

Current sale price is £19.99

Regular price was £24.99

(Save £5)

4.8 out of 5 stars

23 reviews

CuddleCo Pavilion Play Tent Tuscany

Black Friday Price Promise >

Pavilion Play Tent Tuscany

Current sale price is £56

Regular price was £70

(Save £14)

CuddleCo Pop Up Play 3 Piece Set

Black Friday Price Promise >

Pop Up Play 3 Piece Set

Current sale price is £48

Regular price was £60

(Save £12)

VTech Baby Motion-Activated First Steps Baby Walker

Motion-Activated First Steps Baby Walker

Current sale price is £28.99

Regular price was £34.99

(Save £6)

5 out of 5 stars

1 review

VTech Baby Busy Bee Activity Table Pink

Busy Bee Activity Table Pink

Current sale price is £32.99

Regular price was £38.29

(Save £5.30)

5 out of 5 stars

2 reviews

Liberty House Toddler Play Mat - Unicorn & Moon and Stars

Toddler Play Mat - Unicorn & Moon and Stars

£29.99

2 out of 5 stars

1 review

CuddleCo Play House with Scalloped Bunting Tuscany

Black Friday Price Promise >

Play House with Scalloped Bunting Tuscany

Current sale price is £56

Regular price was £70

(Save £14)

Yookidoo Gymotion Lay to Sit-Up Play - Yellow/Orange

Black Friday Price Promise >

Gymotion Lay to Sit-Up Play - Yellow/Orange

Current sale price is £55

Regular price was £65

(Save £10)

5 out of 5 stars

1 review

VTech Baby Big Business Baby Desk

Big Business Baby Desk

£29.99

5 out of 5 stars

1 review

Kinderkraft Aston 2 Plus Tricycle - Malachite Grey

Black Friday Price Promise >

Aston 2 Plus Tricycle - Malachite Grey

Current sale price is £65

Regular price was £75

(Save £10)

5 out of 5 stars

1 review

CuddleCo Soft Play Ball Pit with Balls - Tuscany

Black Friday Price Promise >

Soft Play Ball Pit with Balls - Tuscany

Current sale price is £72

Regular price was £90

(Save £18)

VTech Baby My 1st Gift Set - Blue Baby Toy

My 1st Gift Set - Blue Baby Toy

Current sale price is £16

Regular price was £24

(Save £8)

4.7 out of 5 stars

30 reviews

Kinderkraft Spinstep 2 Plus Tricycle - Beige

Spinstep 2 Plus Tricycle - Beige

Current sale price is £89

Regular price was £99

(Save £10)

4.4 out of 5 stars

5 reviews

Fisher-Price 4-in-1 Cuddle & Crawl Duck Musical Activity Toy

4-in-1 Cuddle & Crawl Duck Musical Activity Toy

Current sale price is £25.99

Regular price was £37.99

(Save £12)

Bright Starts SuperSeat Playful Paradise 3-in-1 Seat

SuperSeat Playful Paradise 3-in-1 Seat

Current sale price is £32.99

Regular price was £35.99

(Save £3)

4.5 out of 5 stars

52 reviews

Kinderkraft Aston 2 Plus Tricycle - Rose Pink

Black Friday Price Promise >

Aston 2 Plus Tricycle - Rose Pink

Current sale price is £65

Regular price was £75

(Save £10)

3 out of 5 stars

3 reviews

LeapFrog Shape-Recognising Shapes & Sharing Picnic Basket Toy Set

Shape-Recognising Shapes & Sharing Picnic Basket Toy Set

Current sale price is £20.99

Regular price was £24.99

(Save £4)

4.9 out of 5 stars

42 reviews

Page 1. Results: 1 to 30 (of 171)

Results: 1 - 30 (of 171)

Number of results per page

30products per page

96products per page

Page2
Page3
Page4
Page5
Page6
Page2
Page6

Next PagePage 1 selected

Use the right and left arrows to scroll through the image carouselPage 1 of 322

Use the right and left arrows to scroll through the image carouselPage 1 of 322

Very Pay credit provided, subject to credit and account status, by Shop Direct Finance Company Limited. Registered office: First Floor, Skyways House, Speke Road, Speke, Liverpool, L70 1AB. Registered number: 4660974. Authorised and regulated by the Financial Conduct Authority. Over 18's only.

My account

Account summary
Track my order
Delivery & returns

Ways to Pay & Protect

Very Pay
Very Protect
Very Money Matters

Cards & Loans

Very Credit Card
Looking for a loan?

Privacy notice and cookies

Privacy policy
Cookie policy
Manage cookies

Help

Help & FAQs
Product support hub
Very Price Promise
Financial difficulties
Cost of living support
Persistent debt
PPI complaints
Contact us
Terms & conditions
Product recall & safety
Careers
Become an affiliate
Corporate Social Responsibility
Fraud and scam awareness
Buying guides
Website vulnerability disclosure
Brand directory
Site map
Accessibility

Download the app

Let's get social

© The Very Group Limited. All Rights Reserved.

Shop Direct Home Shopping Limited. Registered number: 4663281. Registered office: 1st Floor, Skyways House, Speke Road, Speke, Liverpool L70 1AB.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Representative Example:

Representative 44.9% APR variable

(interest rate 44.9% p.a. variable). Based on £1,200 credit limit.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Remember, your interest rate information is in 'My Account'. Just click the 'My Details' tab, and then into 'My APR'.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Buy Now Pay Later

What is Buy Now Pay Later (BNPL)?

BNPL is an interest bearing option that allows you to delay payments on your purchases. The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).

You could delay payment for 6, 9 or 12 months depending on how much you spend.

The delayed payment period and qualifying minimum order value is subject to offer and your account status. If you are eligible for BNPL your offer details will be confirmed in checkout.

How is interest calculated?

Interest is calculated from date of order and compounded daily. The interest will be added to your account as a lump sum at the end of the delayed payment period. This means you will pay interest on interest.

How do I avoid paying interest?

You can avoid all of the interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments. Making partial payments without clearing the cash price in full will reduce the amount of interest charged at the end of the delayed payment period.

Remember, if you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.

How do I make a BNPL payment?

To make a full or partial payment simply log into your account. You can allocate your payment to the specific BNPL you wish to pay off. Alternatively, you can call us.

What happens after the delayed payment period?

If you have paid the cash price in full before the end of the delayed payment period, you will not pay any interest.

If you have not paid the cash price in full or have only made a partial payment, a lump sum of interest will be charged to your account. Any outstanding balance plus the interest will now become payable.

As the outstanding balance, plus the interest now form part of your payable balance they will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request every month and cannot be repaid using Take 3.

What is excluded from BNPL?

The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.

Do I still have to pay my monthly minimum payment?

Yes, allocating payments to BNPL will not cover the minimum payment on your account. If you have a non-BNPL balance, you will still need to make at least your minimum payment as shown on your statement.

Take 3

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.
Representative 44.9% APR variable

Take 3

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.