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Free home delivery on orders £75+

Free returns

Shop the brands you love

Pay later with Very Pay

Up to 40% off Bank Holiday Deals

Up to 40% off Bank Holiday Deals

Free delivery

Free standard home delivery on orders £75+

Expected delivery: Usually within 3-5 days (excluding Sundays and bank holidays).

Excludes large items.

Standard home delivery £3.99 on orders less than £75.

Electronic Learning Toys, Up to £20, Toys

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Results: 1 - 30 (of 122)

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96products per page

LeapFrog My 1st Phonics: Spin & Learn

Bank Holiday Deal

My 1st Phonics: Spin & Learn

Current sale price is £14.99

Regular price was £19.99

(Save £5)

4.9 out of 5 stars

9 reviews

LeapFrog Mr. Pencil's Scribble, Write & Read

Bank Holiday Deal

Mr. Pencil's Scribble, Write & Read

Current sale price is £19.99

Regular price was £27.99

(Save £8)

4.6 out of 5 stars

12 reviews

Tonies Disney Cinderella Audio Character

Disney Cinderella Audio Character

£14.99

4 out of 5 stars

44 reviews

Fisher-Price Laugh & Learn Going Places Learning Purse

Laugh & Learn Going Places Learning Purse

Current sale price is £11.99

Regular price was £19.99

(Save £8)

4.6 out of 5 stars

73 reviews

Tonies Pokemon: Pikachu Audio Character

Pokemon: Pikachu Audio Character

£14.99

Peppa Pig Count With Peppa Game

Bank Holiday Deal

Count With Peppa Game

Current sale price is £16.99

Regular price was £22.99

(Save £6)

4.4 out of 5 stars

11 reviews

VTech Buzz Lightyear Game 'n' Go

Buzz Lightyear Game 'n' Go

Current sale price is £15.99

Regular price was £19.99

(Save £4)

5 out of 5 stars

1 review

VTech Baby Learn & Discover Baby Book

Learn & Discover Baby Book

Current sale price is £11.99

Regular price was £14.99

(Save £3)

4.9 out of 5 stars

12 reviews

Tonies Ms. Rachel Audio Character

Ms. Rachel Audio Character

£14.99

4.9 out of 5 stars

352 reviews

Fisher-Price Laugh & Learn Smart Stages Sis Pink Plush Baby Musical Learning Toy, Multilanguage Version

Laugh & Learn Smart Stages Sis Pink Plush Baby Musical Learning Toy, Multilanguage Version

Current sale price is £10.99

Regular price was £22.99

(Save £12)

5 out of 5 stars

9 reviews

Tonies Disney Toy Story: Woody Audio Character

Disney Toy Story: Woody Audio Character

£14.99

3 out of 5 stars

135 reviews

Fisher-Price Laugh & Learn Smart Stages Puppy Plush Baby Musical Learning Toy, Multilanguage Version

Laugh & Learn Smart Stages Puppy Plush Baby Musical Learning Toy, Multilanguage Version

Current sale price is £10.99

Regular price was £22.99

(Save £12)

4.8 out of 5 stars

11 reviews

VTech Bluey Dance Mode Chattermax Interactive Toy

Bluey Dance Mode Chattermax Interactive Toy

Current sale price is £17.59

Regular price was £21.99

(Save £4.40)

5 out of 5 stars

5 reviews

LeapFrog Dancing Colours Giraffe Musical Toy

Dancing Colours Giraffe Musical Toy

Current sale price is £15.99

Regular price was £26.99

(Save £11)

4 out of 5 stars

2 reviews

LeapFrog Learning Friends 100 Words Book

Learning Friends 100 Words Book

Current sale price is £14.99

Regular price was £19.99

(Save £5)

4.9 out of 5 stars

113 reviews

VTech Baby Tune In TV Retro Educational Toy

Tune In TV Retro Educational Toy

Current sale price is £19.99

Regular price was £24.99

(Save £5)

5 out of 5 stars

3 reviews

Toy Story Magnetic Multicolor Drawing Board with accessories A5 Format

Bank Holiday Deal

Magnetic Multicolor Drawing Board with accessories A5 Format

Current sale price is £12.99

Regular price was £19.99

(Save £7)

VTech Peppa Pig Nursery Rhymes Interactive Book

Bank Holiday Deal

Peppa Pig Nursery Rhymes Interactive Book

Current sale price is £11.97

Regular price was £15.99

(Save £4.02)

4.2 out of 5 stars

5 reviews

Paw Patrol Ryder's Deluxe Pup Pad

Bank Holiday Deal

Ryder's Deluxe Pup Pad

Current sale price is £16.99

Regular price was £24.99

(Save £8)

Tonies In the Night Garden: Igglepiggle Audio Character

In the Night Garden: Igglepiggle Audio Character

£14.99

4.9 out of 5 stars

95 reviews

VTech Mosaic Magic Lights Lamp with 120+ Tiles

Bank Holiday Deal

Mosaic Magic Lights Lamp with 120+ Tiles

Current sale price is £12.99

Regular price was £22.99

(Save £10)

LeapFrog Clever Heroes Walkie-Talkies for Kids

Bank Holiday Deal

Clever Heroes Walkie-Talkies for Kids

Current sale price is £18.99

Regular price was £24.99

(Save £6)

5 out of 5 stars

1 review

Tonies Sleepy Friends: Lullaby Melodies Audio Character

Sleepy Friends: Lullaby Melodies Audio Character

£14.99

4.7 out of 5 stars

100 reviews

LeapFrog Preschool Game & Go Educational Toy

Bank Holiday Deal

Preschool Game & Go Educational Toy

Current sale price is £11.80

Regular price was £15.99

(Save £4.19)

4 out of 5 stars

2 reviews

Tonies Were Going On A Bear Hunt Audio Character

Were Going On A Bear Hunt Audio Character

Current sale price is £11.99

Regular price was £14.99

(Save £3)

4.1 out of 5 stars

72 reviews

VTech Spidey and His Amazing Friends Spidey Learn & Go

Spidey and His Amazing Friends Spidey Learn & Go

£19.99

LeapFrog 6-in-1 Snap & Learn Busy Cube

6-in-1 Snap & Learn Busy Cube

Current sale price is £12.99

Regular price was £16.99

(Save £4)

Tonies Paddington Audio Character

Paddington Audio Character

£14.99

4.6 out of 5 stars

48 reviews

Tonies Sleepy Friends: Bedtime Stories Audio Character

Sleepy Friends: Bedtime Stories Audio Character

£14.99

4.7 out of 5 stars

89 reviews

VTech Buzz Learning Watch

Buzz Learning Watch

£19.99

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Very Pay credit provided, subject to credit and account status, by Shop Direct Finance Company Limited. Registered office: First Floor, Skyways House, Speke Road, Speke, Liverpool, L70 1AB. Registered number: 4660974. Authorised and regulated by the Financial Conduct Authority. Over 18's only.

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Shop Direct Home Shopping Limited. Registered number: 4663281. Registered office: 1st Floor, Skyways House, Speke Road, Speke, Liverpool L70 1AB.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Representative Example:

Representative 44.9% APR variable

(interest rate 44.9% p.a. variable). Based on £1,200 credit limit.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Remember, your interest rate information is in 'My Account'. Just click the 'My Details' tab, and then into 'My APR'.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Buy Now Pay Later

What is Buy Now Pay Later (BNPL)?

BNPL is an interest bearing option that allows you to delay payments on your purchases. The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).

You could delay payment for 6, 9 or 12 months depending on how much you spend.

The delayed payment period and qualifying minimum order value is subject to offer and your account status. If you are eligible for BNPL your offer details will be confirmed in checkout.

How is interest calculated?

Interest is calculated from date of order and compounded daily. The interest will be added to your account as a lump sum at the end of the delayed payment period. This means you will pay interest on interest.

How do I avoid paying interest?

You can avoid all of the interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments. Making partial payments without clearing the cash price in full will reduce the amount of interest charged at the end of the delayed payment period.

Remember, if you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.

How do I make a BNPL payment?

To make a full or partial payment simply log into your account. You can allocate your payment to the specific BNPL you wish to pay off. Alternatively, you can call us.

What happens after the delayed payment period?

If you have paid the cash price in full before the end of the delayed payment period, you will not pay any interest.

If you have not paid the cash price in full or have only made a partial payment, a lump sum of interest will be charged to your account. Any outstanding balance plus the interest will now become payable.

As the outstanding balance, plus the interest now form part of your payable balance they will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request every month and cannot be repaid using Take 3.

What is excluded from BNPL?

The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.

Do I still have to pay my monthly minimum payment?

Yes, allocating payments to BNPL will not cover the minimum payment on your account. If you have a non-BNPL balance, you will still need to make at least your minimum payment as shown on your statement.

Take 3

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.
Representative 44.9% APR variable

Take 3

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.