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Free home delivery on orders £75+

Free returns

Shop the brands you love

Pay later with Very Pay

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Free home delivery on orders £75+

Free returns

Shop the brands you love

Pay later with Very Pay

Shop Black Friday Deals

Shop Black Friday Deals

Free delivery

Free standard home delivery on orders £75+

Expected delivery: Usually within 3-5 days (excluding Sundays and bank holidays).

Excludes large items.

Standard home delivery £3.99 on orders less than £75.

Extra 10% off

Get an extra 10% off selected Black Friday products when you enter code EXTRA at checkout. Offer ends 18/11/2026.

Product Insurance and delivery/installation charges are excluded from the offer. The code cannot be used in conjunction with any other promotional code.

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Women, underwired, 38FF

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Page 1. Results: 1 to 30 (of 208)

Results: 1 - 30 (of 208)

Number of results per page

30products per page

96products per page

Pour Moi Sofia Lace Embroidered Side Support Bra

Sofia Lace Embroidered Side Support Bra

£36

4.5 out of 5 stars

307 reviews

Curvy Kate Wonderfully Full Cup Side Support Bra - Deep Teal

Extra 10% off: code EXTRA

Wonderfully Full Cup Side Support Bra - Deep Teal

Current sale price is £28

Regular price was £35

(Save £7)

Curvy Kate Boost Sweetheart Padded Balcony Bra - Magenta Pink

Extra 10% off: code EXTRA

Boost Sweetheart Padded Balcony Bra - Magenta Pink

Current sale price is £27.20

Regular price was £34

(Save £6.80)

Curvy Kate Victory Side Support Balcony Bra - Black

Extra 10% off: code EXTRA

Victory Side Support Balcony Bra - Black

Current sale price is From £23.75

Regular price was £34

(Save up to £10.25)

4 out of 5 stars

17 reviews

Elomi Lucie Underwire Stretch Plunge Bra - White

Lucie Underwire Stretch Plunge Bra - White

Current sale price is £33.75

Regular price was £45

(Save £11.25)

5 out of 5 stars

3 reviews

Freya Fascinate Underwire Balconette Bra - Black

Extra 10% off: code EXTRA

Fascinate Underwire Balconette Bra - Black

Current sale price is £25.50

Regular price was £32

(Save £6.50)

Pour Moi India Embroidery Underwired Bustier B-H

India Embroidery Underwired Bustier B-H

£42

Fantasie Womens Underwired Side Support Bra - Black

Womens Underwired Side Support Bra - Black

Current sale price is £27.75

Regular price was £39

(Save £11.25)

Boux Avenue Padded Microfibre Plunge T-shirt Bra

+2 colours+1 colour

Available in beige, black, light beige, white, brown coloursAvailable in beige, black, light beige, white, brown coloursAvailable in beige, black, light beige, white, brown coloursAvailable in beige, black, light beige, white, brown coloursAvailable in beige, black, light beige, white, brown colours

Padded Microfibre Plunge T-shirt Bra

£25

4.6 out of 5 stars

359 reviews

Elomi underwired Bra - Black

Extra 10% off: code EXTRA

underwired Bra - Black

Current sale price is From £33

Regular price was £44

(Save up to £11)

4.3 out of 5 stars

25 reviews

Freya Essentially Smooth Underwire Moulded Balcony T-Shirt Bra - Black

Essentially Smooth Underwire Moulded Balcony T-Shirt Bra - Black

Current sale price is £28.50

Regular price was £39

(Save £10.50)

Pour Moi Roxie Underwired Bra B-G

Roxie Underwired Bra B-G

£36

Curvy Kate Victory 4 Part Balcony Bra - White

Extra 10% off: code EXTRA

Victory 4 Part Balcony Bra - White

Current sale price is From £27

Regular price was £34

(Save up to £7)

3.6 out of 5 stars

7 reviews

Fantasie Fusion Underwired Full Cup Side Support Bra - White

Fusion Underwired Full Cup Side Support Bra - White

Current sale price is £27.75

Regular price was £39

(Save £11.25)

4.6 out of 5 stars

12 reviews

Freya Offbeat Underwired Padded Half Cup Bra - White

Extra 10% off: code EXTRA

Offbeat Underwired Padded Half Cup Bra - White

Current sale price is £25.75

Regular price was £37

(Save £11.25)

4.7 out of 5 stars

3 reviews

Curvy Kate Womens Heartstopper Deep Plunge Bra - Sangria

Black Friday Price Promise >

Womens Heartstopper Deep Plunge Bra - Sangria

Current sale price is £28

Regular price was £34

(Save £6)

Elomi Matilda Underwired Plunge Bra - Black

Extra 10% off: code EXTRA

Matilda Underwired Plunge Bra - Black

Current sale price is £37.50

Regular price was £47

(Save £9.50)

4 out of 5 stars

4 reviews

Curvy Kate Lightstyle Scallop Plunge Bra - Light Blue/silver

Extra 10% off: code EXTRA

Lightstyle Scallop Plunge Bra - Light Blue/silver

Current sale price is £23.20

Regular price was £29

(Save £5.80)

Freya Starlight Underwire Moulded Balcony T-Shirt Bra - Black

Starlight Underwire Moulded Balcony T-Shirt Bra - Black

Current sale price is £30

Regular price was £40

(Save £10)

3 out of 5 stars

1 review

Freya Starlight Underwired Hero Balcony Side Support Bra- Black

Starlight Underwired Hero Balcony Side Support Bra- Black

Current sale price is £27

Regular price was £36

(Save £9)

3.9 out of 5 stars

9 reviews

Curvy Kate Superhero Multiway Padded Plunge Bra Black

Black Friday Price Promise >

Superhero Multiway Padded Plunge Bra Black

Current sale price is £28

Regular price was £34

(Save £6)

5 out of 5 stars

1 review

Elomi Womens Cate Underwired Full Coverage Embroidered Bra - Purple

Womens Cate Underwired Full Coverage Embroidered Bra - Purple

£43

Freya Womens Quinn Underwired Plunge J-Hook Bra - Green

Womens Quinn Underwired Plunge J-Hook Bra - Green

£35

Fantasie Reflect Underwire Side Support Bra- Navy

Extra 10% off: code EXTRA

Reflect Underwire Side Support Bra- Navy

Current sale price is £30

Regular price was £38

(Save £8)

Curvy Kate Spotlight Full Cup Side Support Bra Latte

Extra 10% off: code EXTRA

Spotlight Full Cup Side Support Bra Latte

Current sale price is £28

Regular price was £35

(Save £7)

4.7 out of 5 stars

3 reviews

Freya Quinn Underwire Plunge Bra - Black

Quinn Underwire Plunge Bra - Black

Current sale price is £26.25

Regular price was £32

(Save £5.75)

Elomi Lucie Underwire Plunge Bra - Stretch-fleur

Extra 10% off: code EXTRA

Lucie Underwire Plunge Bra - Stretch-fleur

Current sale price is £36

Regular price was £45

(Save £9)

5 out of 5 stars

1 review

Boux Avenue Annabella Balconette Bra - Light Blue

Annabella Balconette Bra - Light Blue

£36

Curvy Kate Flare Full Plunge Side Support Multiway Bra Black

Extra 10% off: code EXTRA

Flare Full Plunge Side Support Multiway Bra Black

Current sale price is £24.50

Regular price was £35

(Save £10.50)

Fantasie Cesile Underwire Side Support Bra - Black

Cesile Underwire Side Support Bra - Black

Current sale price is £30

Regular price was £38

(Save £8)

5 out of 5 stars

1 review

Page 1. Results: 1 to 30 (of 208)

Results: 1 - 30 (of 208)

Number of results per page

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96products per page

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Very Pay credit provided, subject to credit and account status, by Shop Direct Finance Company Limited. Registered office: First Floor, Skyways House, Speke Road, Speke, Liverpool, L70 1AB. Registered number: 4660974. Authorised and regulated by the Financial Conduct Authority. Over 18's only.

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© The Very Group Limited. All Rights Reserved.

Shop Direct Home Shopping Limited. Registered number: 4663281. Registered office: 1st Floor, Skyways House, Speke Road, Speke, Liverpool L70 1AB.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Representative Example:

Representative 44.9% APR variable

(interest rate 44.9% p.a. variable). Based on £1,200 credit limit.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Remember, your interest rate information is in 'My Account'. Just click the 'My Details' tab, and then into 'My APR'.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Buy Now Pay Later

What is Buy Now Pay Later (BNPL)?

BNPL is an interest bearing option that allows you to delay payments on your purchases. The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).

You could delay payment for 6, 9 or 12 months depending on how much you spend.

The delayed payment period and qualifying minimum order value is subject to offer and your account status. If you are eligible for BNPL your offer details will be confirmed in checkout.

How is interest calculated?

Interest is calculated from date of order and compounded daily. The interest will be added to your account as a lump sum at the end of the delayed payment period. This means you will pay interest on interest.

How do I avoid paying interest?

You can avoid all of the interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments. Making partial payments without clearing the cash price in full will reduce the amount of interest charged at the end of the delayed payment period.

Remember, if you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.

How do I make a BNPL payment?

To make a full or partial payment simply log into your account. You can allocate your payment to the specific BNPL you wish to pay off. Alternatively, you can call us.

What happens after the delayed payment period?

If you have paid the cash price in full before the end of the delayed payment period, you will not pay any interest.

If you have not paid the cash price in full or have only made a partial payment, a lump sum of interest will be charged to your account. Any outstanding balance plus the interest will now become payable.

As the outstanding balance, plus the interest now form part of your payable balance they will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request every month and cannot be repaid using Take 3.

What is excluded from BNPL?

The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.

Do I still have to pay my monthly minimum payment?

Yes, allocating payments to BNPL will not cover the minimum payment on your account. If you have a non-BNPL balance, you will still need to make at least your minimum payment as shown on your statement.

Take 3

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.
Representative 44.9% APR variable

Take 3

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.