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Free home delivery on orders £75+

Free returns

Shop the brands you love

Pay later with Very Pay

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Free home delivery on orders £75+

Free returns

Shop the brands you love

Pay later with Very Pay

Shop Black Friday Deals

Shop Black Friday Deals

Free delivery

Free standard home delivery on orders £75+

Expected delivery: Usually within 3-5 days (excluding Sundays and bank holidays).

Excludes large items.

Standard home delivery £3.99 on orders less than £75.

Extra 10% off

Get an extra 10% off selected Black Friday products when you enter code EXTRA at checkout. Offer ends 18/11/2026.

Product Insurance and delivery/installation charges are excluded from the offer. The code cannot be used in conjunction with any other promotional code.

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Fragrances

Fragrances, £30-£40, For Him, Health & Beauty

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Fragrance Gift Sets5

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Abercrombie & Fitch1

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D

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H

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L

M

T

Tommy Hilfiger1

Eau de Parfum11

Eau de Toilette21

Aftershave Lotion1

£100 - £25025

5 out of 5 stars

4 out of 5 stars

3 out of 5 stars

1 out of 5 stars

All Black Friday Deals13

Page 1. Results: 1 to 30 (of 33)

Results: 1 - 30 (of 33)

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BOSS Orange Man Eau de Toilette - 100ml

Extra 10% off: code EXTRA

Orange Man Eau de Toilette - 100ml

Current sale price is £34

Regular price was £75

(Save £41)

4.6 out of 5 stars

118 reviews

Jimmy Choo Man Blue Eau de Toilette 100ml

Black Friday Price Promise >

Man Blue Eau de Toilette 100ml

Current sale price is £39

Regular price was £78

(Save £39)

4.6 out of 5 stars

116 reviews

Montblanc Explorer Eau de Parfum

Explorer Eau de Parfum

Current sale price is £32

Regular price was £40

(Save £8)

4.7 out of 5 stars

2.2k reviews

Montblanc Explorer Platinum Eau de Parfum

Black Friday Price Promise >

Explorer Platinum Eau de Parfum

Current sale price is From £31

Regular price was From £63

(Save up to £43)

4.5 out of 5 stars

886 reviews

HUGO Man Eau de Toilette 200ml

Black Friday Price Promise >

Man Eau de Toilette 200ml

Current sale price is £40

Regular price was £86

(Save £46)

4.4 out of 5 stars

512 reviews

Lacoste L1212 Bleu Eau de Parfum 50ml 7.5ml Travel Spray

L1212 Bleu Eau de Parfum 50ml 7.5ml Travel Spray

£37

Davidoff Cool Water Eau de Toilette for Men Duo Gift Set

Cool Water Eau de Toilette for Men Duo Gift Set

£36

COACH For Men Eau de Toilette 40ml

For Men Eau de Toilette 40ml

£35

4.6 out of 5 stars

220 reviews

Tommy Hilfiger TOMMY 200ml Eau de Toilette

Black Friday Price Promise >

TOMMY 200ml Eau de Toilette

Current sale price is £34

Regular price was £44

(Save £10)

4.7 out of 5 stars

7 reviews

Beckham Bold Instinct Eau de Parfum - 75ml

Bold Instinct Eau de Parfum - 75ml

Current sale price is £30

Regular price was £40

(Save £10)

4.4 out of 5 stars

327 reviews

Jimmy Choo Man Blue Eau de Toilette 30ml

Black Friday Price Promise >

Man Blue Eau de Toilette 30ml

Current sale price is £33

Regular price was £42

(Save £9)

4.7 out of 5 stars

113 reviews

Lacoste L1212 Silver Grey EdP 50ml

Black Friday Price Promise >

L1212 Silver Grey EdP 50ml

Current sale price is £30

Regular price was £37

(Save £7)

4.7 out of 5 stars

151 reviews

Joop! Homme For Him Eau de Toilette - 125ml

Extra 10% off: code EXTRA

Homme For Him Eau de Toilette - 125ml

Current sale price is £34

Regular price was £70

(Save £36)

4.7 out of 5 stars

217 reviews

Abercrombie & Fitch First Instinct for Men Eau de Toilette 100ml

Abercrombie & Fitch

First Instinct for Men Eau de Toilette 100ml

£40

3.9 out of 5 stars

15 reviews

Davidoff Cool Water For Man Intense 50Ml Eau de Parfum

Extra 10% off: code EXTRA

Cool Water For Man Intense 50Ml Eau de Parfum

Current sale price is £32

Regular price was £52

(Save £20)

4.6 out of 5 stars

135 reviews

Joop! Wow! Man 100ml Eau de Toilette

Extra 10% off: code EXTRA

Wow! Man 100ml Eau de Toilette

Current sale price is £35

Regular price was £69

(Save £34)

4.4 out of 5 stars

84 reviews

Joop! Homme 125ml Eau de Parfum

Extra 10% off: code EXTRA

Homme 125ml Eau de Parfum

Current sale price is £35

Regular price was £72

(Save £37)

4.9 out of 5 stars

8 reviews

Moschino Toy Boy 2 Eau de Parfum 30ml

Toy Boy 2 Eau de Parfum 30ml

Current sale price is £38

Regular price was £49

(Save £11)

Beckham David Beckham Men's Classic Gift Set

David Beckham Men's Classic Gift Set

£30

Beckham David Beckham Men's Instinct Gift Set

David Beckham Men's Instinct Gift Set

£35

Joop! Jump For Him Eau de Toilette - 200ml

Jump For Him Eau de Toilette - 200ml

Current sale price is £39

Regular price was £86

(Save £47)

4.8 out of 5 stars

44 reviews

Lacoste Red Eau De Toilette 75ml

Red Eau De Toilette 75ml

£38

5 out of 5 stars

7 reviews

Guess Seductive Red Men Eau de Toilette - 100ml

Seductive Red Men Eau de Toilette - 100ml

Current sale price is £33

Regular price was £47

(Save £14)

4 out of 5 stars

5 reviews

HUGO Energise For Him 75ml Eau de Toilette

Extra 10% off: code EXTRA

Energise For Him 75ml Eau de Toilette

Current sale price is £40

Regular price was £61

(Save £21)

4.2 out of 5 stars

52 reviews

Montblanc Legend 30ml Eau de Toilette

Legend 30ml Eau de Toilette

£38

4.5 out of 5 stars

1.3k reviews

Lacoste L.12.12 Blanc Eau Intense Eau De Toilette 100ml

L.12.12 Blanc Eau Intense Eau De Toilette 100ml

Current sale price is £39

Regular price was £50

(Save £11)

5 out of 5 stars

1 review

Beckham Intimately Eau de Toilette 75ml Gift Set

Intimately Eau de Toilette 75ml Gift Set

£38

Guess Iconic for Men Eau de Parfum 30ml

Iconic for Men Eau de Parfum 30ml

£38

Jimmy Choo Man Eau de Toilette 30ml

Black Friday Price Promise >

Man Eau de Toilette 30ml

Current sale price is £36

Regular price was £42

(Save £6)

4.7 out of 5 stars

397 reviews

Beckham David Beckham Instinct 75ml Eau de Parfum

David Beckham Instinct 75ml Eau de Parfum

Current sale price is £30

Regular price was £40

(Save £10)

4.1 out of 5 stars

48 reviews

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Very Pay credit provided, subject to credit and account status, by Shop Direct Finance Company Limited. Registered office: First Floor, Skyways House, Speke Road, Speke, Liverpool, L70 1AB. Registered number: 4660974. Authorised and regulated by the Financial Conduct Authority. Over 18's only.

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© The Very Group Limited. All Rights Reserved.

Shop Direct Home Shopping Limited. Registered number: 4663281. Registered office: 1st Floor, Skyways House, Speke Road, Speke, Liverpool L70 1AB.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Representative Example:

Representative 44.9% APR variable

(interest rate 44.9% p.a. variable). Based on £1,200 credit limit.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Remember, your interest rate information is in 'My Account'. Just click the 'My Details' tab, and then into 'My APR'.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Buy Now Pay Later

What is Buy Now Pay Later (BNPL)?

BNPL is an interest bearing option that allows you to delay payments on your purchases. The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).

You could delay payment for 6, 9 or 12 months depending on how much you spend.

The delayed payment period and qualifying minimum order value is subject to offer and your account status. If you are eligible for BNPL your offer details will be confirmed in checkout.

How is interest calculated?

Interest is calculated from date of order and compounded daily. The interest will be added to your account as a lump sum at the end of the delayed payment period. This means you will pay interest on interest.

How do I avoid paying interest?

You can avoid all of the interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments. Making partial payments without clearing the cash price in full will reduce the amount of interest charged at the end of the delayed payment period.

Remember, if you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.

How do I make a BNPL payment?

To make a full or partial payment simply log into your account. You can allocate your payment to the specific BNPL you wish to pay off. Alternatively, you can call us.

What happens after the delayed payment period?

If you have paid the cash price in full before the end of the delayed payment period, you will not pay any interest.

If you have not paid the cash price in full or have only made a partial payment, a lump sum of interest will be charged to your account. Any outstanding balance plus the interest will now become payable.

As the outstanding balance, plus the interest now form part of your payable balance they will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request every month and cannot be repaid using Take 3.

What is excluded from BNPL?

The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.

Do I still have to pay my monthly minimum payment?

Yes, allocating payments to BNPL will not cover the minimum payment on your account. If you have a non-BNPL balance, you will still need to make at least your minimum payment as shown on your statement.

Take 3

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.
Representative 44.9% APR variable

Take 3

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.