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Free home delivery on orders £75+

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Free home delivery on orders £75+

Free returns

Shop the brands you love

Pay later with Very Pay

Shop Black Friday Deals with our Price Promise

Shop Black Friday Deals with our Price Promise

Free delivery

Free standard home delivery on orders £75+

Expected delivery: Usually within 3-5 days (excluding Sundays and bank holidays).

Excludes large items.

Standard home delivery £3.99 on orders less than £75.

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Women, underwired, polyester, 40E

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Page 1. Results: 1 to 30 (of 136)

Results: 1 - 30 (of 136)

Number of results per page

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96products per page

DORINA Exclusive 2 Pack Celine Full Cup Underwired Bras - Black/white

Exclusive 2 Pack Celine Full Cup Underwired Bras - Black/white

Current sale price is £27

Regular price was £36

(Save £9)

4.1 out of 5 stars

591 reviews

Elomi Lucie Underwired Plunge Bra - Black

Lucie Underwired Plunge Bra - Black

Current sale price is £33.75

Regular price was £45

(Save £11.25)

4.4 out of 5 stars

7 reviews

Pour Moi Sofia Lace Embroidered Side Support Bra

Sofia Lace Embroidered Side Support Bra

£36

4.5 out of 5 stars

307 reviews

Triumph Comfort Minimiser Bra - Black

Comfort Minimiser Bra - Black

Current sale price is £28.50

Regular price was £38

(Save £9.50)

4 out of 5 stars

31 reviews

Yours 2 Pack Tshirt Bra - Multi

2 Pack Tshirt Bra - Multi

£39

3.6 out of 5 stars

22 reviews

Panache Allure Full Cup Bra - Black

Allure Full Cup Bra - Black

£39

4.9 out of 5 stars

9 reviews

Curvy Kate Boost Sweetheart Padded Balcony Bra - Magenta Pink

Flash Deal ends 11/11/2026

Boost Sweetheart Padded Balcony Bra - Magenta Pink

Current sale price is £24.21

Regular price was £34

(Save £9.79)

Curvy Kate Victory Side Support Balcony Bra - Black

Flash Deal ends 11/11/2026

Victory Side Support Balcony Bra - Black

Current sale price is From £21.14

Regular price was £34

(Save up to £12.86)

4 out of 5 stars

17 reviews

Curvy Kate Lightstyle Scallop Plunge Bra - Light Blue/silver

Flash Deal ends 11/11/2026

Lightstyle Scallop Plunge Bra - Light Blue/silver

Current sale price is £20.65

Regular price was £29

(Save £8.35)

Pour Moi Roxie Underwired Bra B-G

Roxie Underwired Bra B-G

£36

Panache Tango Balcony Bra - Black

Tango Balcony Bra - Black

£34

3.8 out of 5 stars

43 reviews

Pour Moi Fleur Lightly Padded High Apex Underwired Bra

Fleur Lightly Padded High Apex Underwired Bra

£28

5 out of 5 stars

3 reviews

Elomi Morgan Underwired Bra - White

Flash Deal ends 11/11/2026

Morgan Underwired Bra - White

Current sale price is From £31.15

Regular price was £44

(Save up to £12.85)

4.2 out of 5 stars

18 reviews

Fantasie Reflect Underwired Side Support Bra - Black

Reflect Underwired Side Support Bra - Black

Current sale price is £28.50

Regular price was £39

(Save £10.50)

4.2 out of 5 stars

10 reviews

Pour Moi Rosalind Full Cup Underwired Bra - White

Rosalind Full Cup Underwired Bra - White

£32

4.7 out of 5 stars

69 reviews

Curvy Kate Womens Heartstopper Deep Plunge Bra - Sangria

Black Friday Price Promise >

Womens Heartstopper Deep Plunge Bra - Sangria

Current sale price is £28

Regular price was £34

(Save £6)

Fantasie Fusion Underwired Full Cup Side Support Bra - White

Fusion Underwired Full Cup Side Support Bra - White

Current sale price is £27.75

Regular price was £39

(Save £11.25)

4.6 out of 5 stars

12 reviews

Boux Avenue Padded Microfibre Plunge T-shirt Bra

+2 colours+1 colour

Available in brown, light beige, black, white, beige coloursAvailable in brown, light beige, black, white, beige coloursAvailable in brown, light beige, black, white, beige coloursAvailable in brown, light beige, black, white, beige coloursAvailable in brown, light beige, black, white, beige colours

Padded Microfibre Plunge T-shirt Bra

£25

4.6 out of 5 stars

359 reviews

Fantasie Rebecca Essentials Underwired Spacer Moulded Bra - Black

Rebecca Essentials Underwired Spacer Moulded Bra - Black

Current sale price is £30.75

Regular price was £41

(Save £10.25)

4.9 out of 5 stars

7 reviews

Pour Moi Sofia Lace Embroidered Side Support Bra

Sofia Lace Embroidered Side Support Bra

£36

4.4 out of 5 stars

344 reviews

Curvy Kate Smoothie Lace Moulded Balcony Bra - Sage Green

Flash Deal ends 11/11/2026

Smoothie Lace Moulded Balcony Bra - Sage Green

Current sale price is From £23.59

Regular price was £38

(Save up to £14.41)

Elomi underwired Bra - Black

Flash Deal ends 11/11/2026

underwired Bra - Black

Current sale price is From £31.15

Regular price was £44

(Save up to £12.85)

4.3 out of 5 stars

25 reviews

Pour Moi St Tropez Full Cup Bra

St Tropez Full Cup Bra

£30

4.4 out of 5 stars

159 reviews

Pour Moi Fleur Lightly Padded High Apex Underwired Bra

Fleur Lightly Padded High Apex Underwired Bra

£28

Panache Allure Black Lace Wired Full Cup Body - Black

Allure Black Lace Wired Full Cup Body - Black

£59

Curvy Kate Unapologetic Longline Balcony Bra - Black

Black Friday Price Promise >

Unapologetic Longline Balcony Bra - Black

Current sale price is £37

Regular price was £46

(Save £9)

Panache Tango Balcony Bra - White

Tango Balcony Bra - White

£34

3.8 out of 5 stars

43 reviews

Panache Sport Panache Sports Power Aqua Haze Wired Padded Sports Bra - Aqua Haze

Panache Sports Power Aqua Haze Wired Padded Sports Bra - Aqua Haze

£48

Elomi Underwired Full Cup Bra - Beige

Flash Deal ends 11/11/2026

Underwired Full Cup Bra - Beige

Current sale price is From £31.15

Regular price was £44

(Save up to £12.85)

4 out of 5 stars

17 reviews

Fantasie Reflect Underwired Side Support Bra - White

Reflect Underwired Side Support Bra - White

Current sale price is £28.50

Regular price was £39

(Save £10.50)

4.3 out of 5 stars

16 reviews

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Number of results per page

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Very Pay credit provided, subject to credit and account status, by Shop Direct Finance Company Limited. Registered office: First Floor, Skyways House, Speke Road, Speke, Liverpool, L70 1AB. Registered number: 4660974. Authorised and regulated by the Financial Conduct Authority. Over 18's only.

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© The Very Group Limited. All Rights Reserved.

Shop Direct Home Shopping Limited. Registered number: 4663281. Registered office: 1st Floor, Skyways House, Speke Road, Speke, Liverpool L70 1AB.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Representative Example:

Representative 44.9% APR variable

(interest rate 44.9% p.a. variable). Based on £1,200 credit limit.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Remember, your interest rate information is in 'My Account'. Just click the 'My Details' tab, and then into 'My APR'.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Buy Now Pay Later

What is Buy Now Pay Later (BNPL)?

BNPL is an interest bearing option that allows you to delay payments on your purchases. The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).

You could delay payment for 6, 9 or 12 months depending on how much you spend.

The delayed payment period and qualifying minimum order value is subject to offer and your account status. If you are eligible for BNPL your offer details will be confirmed in checkout.

How is interest calculated?

Interest is calculated from date of order and compounded daily. The interest will be added to your account as a lump sum at the end of the delayed payment period. This means you will pay interest on interest.

How do I avoid paying interest?

You can avoid all of the interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments. Making partial payments without clearing the cash price in full will reduce the amount of interest charged at the end of the delayed payment period.

Remember, if you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.

How do I make a BNPL payment?

To make a full or partial payment simply log into your account. You can allocate your payment to the specific BNPL you wish to pay off. Alternatively, you can call us.

What happens after the delayed payment period?

If you have paid the cash price in full before the end of the delayed payment period, you will not pay any interest.

If you have not paid the cash price in full or have only made a partial payment, a lump sum of interest will be charged to your account. Any outstanding balance plus the interest will now become payable.

As the outstanding balance, plus the interest now form part of your payable balance they will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request every month and cannot be repaid using Take 3.

What is excluded from BNPL?

The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.

Do I still have to pay my monthly minimum payment?

Yes, allocating payments to BNPL will not cover the minimum payment on your account. If you have a non-BNPL balance, you will still need to make at least your minimum payment as shown on your statement.

Take 3

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.
Representative 44.9% APR variable

Take 3

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.