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Free home delivery on orders £75+

Free returns

Shop the brands you love

Pay later with Very Pay

Shop Black Friday Deals

Shop Black Friday Deals

Free delivery

Free standard home delivery on orders £75+

Expected delivery: Usually within 3-5 days (excluding Sundays and bank holidays).

Excludes large items.

Standard home delivery £3.99 on orders less than £75.

Extra 10% off

Get an extra 10% off selected Black Friday products when you enter code EXTRA at checkout. Offer ends 18/11/2026.

Product Insurance and delivery/installation charges are excluded from the offer. The code cannot be used in conjunction with any other promotional code.

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Toys, Bluey, Unisex

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Kids Craft Kits5

Preschool Play Figures & Vehicles29

Activity & Sensory Toys10

Electronic Learning Toys8

Jigsaws & Puzzles2

Cars & Vehicles6

Role Play Toys7

Play Figures & Collectibles4

Teddy Bears & Soft Toys1

Scooters, Skateboards & Ride On Toys5

Play Houses & Tents2

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Animal Crossing3

Buzz Lightyear4

DC Superfriends1

Disney Frozen12

Disney Princess14

Five Nights At Freddys1

Gabby's Dolls House16

How To Train Your Dragon1

In The Night Garden6

Jurassic World2

K Pop Demon Hunters28

Lilo & Stitch25

Paddington Bear3

Sonic The Hedgehog5

Spongebob Squarepants3

Stranger Things8

Super Mario Bros16

Sylvanian Families3

Teenage Mutant Ninja Turtles2

Thomas & Friends5

Waffle The Wonder Dog1

Winnie the Pooh12

5 out of 5 stars

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All Black Friday Deals44

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Results: 1 - 30 (of 76)

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VTech Bluey Light-Up Sound Road Trip Toot-Toot Drivers Playset Track Set

Bluey Light-Up Sound Road Trip Toot-Toot Drivers Playset Track Set

Current sale price is £29.99

Regular price was £34.99

(Save £5)

4.6 out of 5 stars

7 reviews

Don't Wake Dad! Bluey (1L)

Extra 10% off: code EXTRA

Don't Wake Dad! Bluey (1L)

Current sale price is £19.99

Regular price was £24.99

(Save £5)

5 out of 5 stars

2 reviews

VTech Toot-Toot Drivers: Bluey Sound & SmartPoint Ice Cream Adventure Playset

Flash Deal ends 15.11.26

Toot-Toot Drivers: Bluey Sound & SmartPoint Ice Cream Adventure Playset

Current sale price is £26.24

Regular price was £34.99

(Save £8.75)

Bluey Magnetic Creation Station Activity Set

Flash Deal ends 15.11.26

Magnetic Creation Station Activity Set

Current sale price is £17.99

Regular price was £24.99

(Save £7)

5 out of 5 stars

7 reviews

VTech Bluey Interactive Activity Desk

Flash Deal ends 15.11.26

Bluey Interactive Activity Desk

Current sale price is £52.49

Regular price was £69.99

(Save £17.50)

5 out of 5 stars

1 review

Crayola Colour Wonder Bluey Kit

Colour Wonder Bluey Kit

Current sale price is £10.99

Regular price was £14.99

(Save £4)

Bluey Deluxe Bobble Ride On

Extra 10% off: code EXTRA

Deluxe Bobble Ride On

Current sale price is £19.99

Regular price was £36.99

(Save £17)

4.2 out of 5 stars

6 reviews

Bluey Hide & Seek Game

Extra 10% off: code EXTRA

Hide & Seek Game

Current sale price is £10.99

Regular price was £11.99

(Save £1)

4.8 out of 5 stars

54 reviews

VTech Bluey Dance Mode Chattermax Interactive Toy

Bluey Dance Mode Chattermax Interactive Toy

Current sale price is £14.50

Regular price was £21.99

(Save £7.49)

5 out of 5 stars

5 reviews

Bluey 2.9m Slot Car Racing Set Race Track Set

Extra 10% off: code EXTRA

2.9m Slot Car Racing Set Race Track Set

Current sale price is £20

Regular price was £29.99

(Save £9.99)

4 out of 5 stars

4 reviews

Bluey Keepy Uppy Kids Game

Extra 10% off: code EXTRA

Keepy Uppy Kids Game

Current sale price is £13.99

Regular price was £19.99

(Save £6)

4.8 out of 5 stars

19 reviews

Tonies Bluey Starter Bundle - Blue

Black Friday Price Promise >

Bluey Starter Bundle - Blue

Current sale price is £87.99

Regular price was £109.99

(Save £22)

5 out of 5 stars

1 review

Bluey Sound And Light Family Kitchen Play Kitchen

Flash Deal ends 15.11.26

Sound And Light Family Kitchen Play Kitchen

Current sale price is £63

Regular price was £99.99

(Save £36.99)

Little Tikes Bluey Horn Sound Grannie Cosy Coupe Ride-On Car

Bluey Horn Sound Grannie Cosy Coupe Ride-On Car

Current sale price is £68.99

Regular price was £89.99

(Save £21)

4.4 out of 5 stars

41 reviews

Bluey Bluey & Friends Deluxe Scribbler

Black Friday Price Promise >

Bluey & Friends Deluxe Scribbler

Current sale price is £9.99

Regular price was £14.99

(Save £5)

5 out of 5 stars

2 reviews

Bluey Celebration Home Playset

Celebration Home Playset

Current sale price is £29.99

Regular price was £39.99

(Save £10)

4.7 out of 5 stars

15 reviews

Bluey Adventure Plane

Adventure Plane

Current sale price is £18.99

Regular price was £24.99

(Save £6)

5 out of 5 stars

20 reviews

Bluey Swim School Bluey Bath Toy

Swim School Bluey Bath Toy

Current sale price is £9.99

Regular price was £12.99

(Save £3)

Bluey Working Escalator & Sounds Supermarket Playset

Working Escalator & Sounds Supermarket Playset

Current sale price is £34.99

Regular price was £49.99

(Save £15)

4.9 out of 5 stars

230 reviews

Bluey Shopping Trolley

Extra 10% off: code EXTRA

Shopping Trolley

Current sale price is £19.99

Regular price was £24.99

(Save £5)

3.5 out of 5 stars

2 reviews

Bluey Bluetooth Karaoke Mic

Extra 10% off: code EXTRA

Bluetooth Karaoke Mic

Current sale price is £14.99

Regular price was £39.99

(Save £25)

Bluey Large Art Set

Extra 10% off: code EXTRA

Large Art Set

Current sale price is £6.99

Regular price was £16.99

(Save £10)

4.8 out of 5 stars

4 reviews

Bluey Fold-Out Cruise Ship Playset

Flash Deal ends 15.11.26

Fold-Out Cruise Ship Playset

Current sale price is £31.99

Regular price was £49.99

(Save £18)

4.9 out of 5 stars

241 reviews

Tonies Bluey Toniebox 2 Full Play Set Audio Player - Blue

Bluey Toniebox 2 Full Play Set Audio Player - Blue

£129.99

Bluey Medic Play Centre

Extra 10% off: code EXTRA

Medic Play Centre

Current sale price is £9.99

Regular price was £19.99

(Save £10)

4 out of 5 stars

4 reviews

VTech Toot-Toot Drivers Bluey Ice Cream Truck

Toot-Toot Drivers Bluey Ice Cream Truck

Current sale price is £9.99

Regular price was £11.99

(Save £2)

VTech Toot-Toot Drivers Bluey Car & Caravan

Extra 10% off: code EXTRA

Toot-Toot Drivers Bluey Car & Caravan

Current sale price is £10.99

Regular price was £16.99

(Save £6)

Bluey 6V Electric 4x4 Ride On

Extra 10% off: code EXTRA

6V Electric 4x4 Ride On

Current sale price is £69.99

Regular price was £104.99

(Save £35)

5 out of 5 stars

1 review

Bluey 360 Spin Electric Bumper Car Ride-On

Flash Deal ends 15.11.26

360 Spin Electric Bumper Car Ride-On

Current sale price is £110

Regular price was £164.99

(Save £54.99)

5 out of 5 stars

2 reviews

Bluey Dump Truck With Exclusive Bluey & Bingo

Black Friday Price Promise >

Dump Truck With Exclusive Bluey & Bingo

Current sale price is £9.99

Regular price was £24.99

(Save £15)

4.8 out of 5 stars

251 reviews

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Very Pay credit provided, subject to credit and account status, by Shop Direct Finance Company Limited. Registered office: First Floor, Skyways House, Speke Road, Speke, Liverpool, L70 1AB. Registered number: 4660974. Authorised and regulated by the Financial Conduct Authority. Over 18's only.

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Shop Direct Home Shopping Limited. Registered number: 4663281. Registered office: 1st Floor, Skyways House, Speke Road, Speke, Liverpool L70 1AB.

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You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Representative Example:

Representative 44.9% APR variable

(interest rate 44.9% p.a. variable). Based on £1,200 credit limit.

Very Pay

More time to pay with Very Pay

And you can avoid interest on every purchase.

Monthly

You can choose to pay monthly with flexible monthly payments.

You always have the flexibility to pay a monthly amount that suits you.
This must be at least £5 or 6% of your balance. The minimum payment is detailed on your statement. If you pay this way you will be charged interest, and it will take you longer to pay off your balance.

Remember, your interest rate information is in 'My Account'. Just click the 'My Details' tab, and then into 'My APR'.

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.

Buy Now Pay Later (BNPL)

Shop now and delay payment, subject to your credit and account status.

BNPL is an interest-bearing option that allows you to delay payments on your purchases for up to 12 months depending on how much you spend.
The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.
If eligible, the delayed payment period and minimum order values to qualify for Buy Now Pay Later will be detailed in checkout and are subject to offer.
The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).
If you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.
This will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request on your monthly statement and cannot be repaid using Take 3.
Remember, avoid interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments.

Pay now

You can pay in full today using a credit or debit card.

Buy Now Pay Later

What is Buy Now Pay Later (BNPL)?

BNPL is an interest bearing option that allows you to delay payments on your purchases. The delayed payment period starts from the date of order (including pre-ordered items and those not ready for immediate dispatch).

You could delay payment for 6, 9 or 12 months depending on how much you spend.

The delayed payment period and qualifying minimum order value is subject to offer and your account status. If you are eligible for BNPL your offer details will be confirmed in checkout.

How is interest calculated?

Interest is calculated from date of order and compounded daily. The interest will be added to your account as a lump sum at the end of the delayed payment period. This means you will pay interest on interest.

How do I avoid paying interest?

You can avoid all of the interest by paying the cash price before the end of the delayed payment period, this can be done in one full payment or multiple partial payments. Making partial payments without clearing the cash price in full will reduce the amount of interest charged at the end of the delayed payment period.

Remember, if you choose not to pay the cash price before the end of the delayed payment period a lump sum of compound interest will be charged to your account.

How do I make a BNPL payment?

To make a full or partial payment simply log into your account. You can allocate your payment to the specific BNPL you wish to pay off. Alternatively, you can call us.

What happens after the delayed payment period?

If you have paid the cash price in full before the end of the delayed payment period, you will not pay any interest.

If you have not paid the cash price in full or have only made a partial payment, a lump sum of interest will be charged to your account. Any outstanding balance plus the interest will now become payable.

As the outstanding balance, plus the interest now form part of your payable balance they will attract interest at your account rate, meaning you will pay interest on interest. This will be included within your account minimum payment request every month and cannot be repaid using Take 3.

What is excluded from BNPL?

The costs for delivery, installation services and monthly insurance products cannot be placed on BNPL.

Do I still have to pay my monthly minimum payment?

Yes, allocating payments to BNPL will not cover the minimum payment on your account. If you have a non-BNPL balance, you will still need to make at least your minimum payment as shown on your statement.

Take 3

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.
Representative 44.9% APR variable

Take 3

Pay in 3 with Take 3

3 payments, 3 months, pay no interest.

This lets you split the cost of anything over 3 months.
Plus, you pay nothing for at least 20 days.
If you choose not to make your Take 3 payments, then you'll pay interest on your balance at your account rate.